PRSA’s 111 Chapters across the United States are places where local public relations professionals come together to expand their network of colleagues and contacts, share knowledge and earn recognition for their work. The PRServing America™ Program allows all of PRSA’s communities including our Districts, Sections and PRSSA Chapters to showcase their actions that service the public good. Participants dedicate their time and efforts to make a big difference in communities across the nation.
Take a look at our past winners and learn about how you and your PRSA community can make a difference today!
PRServing America™ 2012 Winners
Our PRSA Chapters engage in all year-round charitable and volunteer activities that raise awareness and builds stronger communities.
Take a look at some of the year-round actions PRSA Chapters are engaiging in to have a positive impact in their communities. Have something you would like to contribute? Let us know!
Members of the PRSA North Florida Chapter volunteered their talents to serve as the local public relations team for ABC’s hit television series, “Extreme Makeover: Home Edition,” which renovates homes for deserving families. When the show came to Jacksonville last January and February, it was a perfect way for Chapter members to use their public relations skills to give back to the community.
“We were able to get to know our members better and find ways to involve them with other Chapter activities,” said Sarah Brown, APR, who served as co-lead of the project with Bonnie Upright, APR. “And, we even recruited two new members during the project!”
Members volunteered to staff the media tent at the build site throughout the week. Additionally, the Chapter invited local students from University of North Florida, Jacksonville University and area high schools to “shadow” Chapter volunteers and learn more about the public relations profession and how to work with the media.
Central Pennsylvania Chapter of PRSA Helps Member in Need
When longtime PRSA and Central Pennsylvania Chapter Member Kris Green was diagnosed with a rare and aggressive form of cancer, her local Chapter rose in support of one of its own. Within two weeks, the members formed the nonprofit, Kupkakes for Kris, with the goal of raising $25,000 to help offset Green’s medical and other expenses.
Expanding beyond its initial purpose of providing comfort and support to Green’s family, the Chapter fundraiser has grown into an annual event that now offers financial assistance to countless other cancer patients and serves as a lasting legacy to Kris’ memory.
PRSA Pittsburgh Raises $400,000 for Mentoring
PRSA Pittsburgh's Public Service Committee lent its support to The Mentoring Partnership of Southwestern Pennsylvania’s biennial event, the Magic of Mentoring, to raise awareness about the importance of mentoring.
PRSA Pittsburgh provided public relations, marketing, media relations, fundraising, event coordination, mentoring awareness, and video and photography services. The results: awareness of the region's mentoring needs and capabilities increased with more than 1,300 event attendees, up from 800 in 2007. Also, the event raised more than $400,000, almost doubling the amount brought in from the last event.
PRSA Pittsburgh Goes Global With Support for G-20 Summit
Twenty-five members of the PRSA Pittsburgh Chapter volunteered to assist the G-20 Summit Host Committee with media relations for the global gathering of world economic powers, which was held in Pittsburgh in September 2009.
Through their work, journalists from around the world learned Pittsburgh is not only the perfect place to host the G-20 summit, but also to live, work, study and do business.
Through this unique program, 17 local public relations professionals provided public relations counsel to 27 nonprofit organizations from Akron and the surrounding area. Among the organizations that benefitted from the members’ strategic advice were the Akron Area Agency on Aging, Rebuilding Together, Willard United Church of Christ, Salvation Army, American Red Cross of Summit & Portage Counties, Project LEARN and the Akron Society of Artists.