June 2, 2011
As of May 2011, Twitter adoption by African Americans and Hispanic Americans significantly outnumbers that of white Americans — a gap that has grown by eight percentage points since last November.
According to a survey by Pew Research Center, 25 percent of online African Americans now use Twitter, compared to 19 percent of Hispanics and just 9 percent of whites.
But Twitter’s growth among adults has grown across the board. The survey found that 13 percent of all online adults now use Twitter, up from just 8 percent in November. Of those users, 95 percent own a mobile phone and half of them use their phones to access Twitter.
Twitter use by Internet users ages 25-34 has doubled since late 2010, and usage in the 35-44 bracket has also grown significantly (from 8 percent to 14 percent). The survey also examined Twitter use according to household income and geographic location. — Jason Woodward