2007 Bronze Anvil Award Winners MEDIA RELATIONS – Consumer Products - Health Care Merck/Schering-Plough Pharmaceuticals Porter Novelli Strike Out High Cholesterol MEDIA RELATIONS – Consumer Products - Technology Nintendo of America GolinHarris Los Angeles Nintendo Turns Grandparents Into Gamers MEDIA RELATIONS – Consumer Products - Food & Beverage Heinz U.S. Consumer Products Jack Horner Communications Inc. Heinz Ketchup Personalized Labels MEDIA RELATIONS – Consumer Products - Packaged Goods Procter & Gamble Manning Selvage & Lee Charmin Restrooms 2006 MEDIA RELATIONS – Consumer Products - Non-Packaged Goods SPANX Inc. Shira Miller Communications Assets in America Campaign MEDIA RELATIONS – Consumer Products - Other The Gallery in Sag Harbor WordHampton PR Goodbye Greenspan MEDIA RELATIONS – Consumer Services - Travel and Tourism/Hospitality Mount Vernon Trahan, Burden and Charles Rediscovering Washington: The Opening of the Ford Orientation Center and Donald W. Reynold Museum & Education Center at Mount Vernon MEDIA RELATIONS – Consumer Services - Health Care Services Shire Pharmaceuticals Porter Novelli 8th Annual ADHD Experts on Call 2006 MEDIA RELATIONS – Consumer Services - Technology Best Buy Manning Selvage & Lee "Wrap Up the WOW!" Holiday PR Campaign
MEDIA RELATIONS – Consumer Services - Financial Services USAA BlueCurrent Public Relations High School Confidential - An Inside Look at Teens and Money MEDIA RELATIONS – Consumer Services - Other EchoStar Communications Corporation's DISH Network The Woo Agency, DWJ Television DISH Network's Search for the Ultimate Football Fan MEDIA RELATIONS – Business to Business - Professional and/or Financial Services St. Louis Regional Chamber and Growth Association Fleishman-Hillard, Inc. From Rust Red to Investment Green ... Repositioning the St. Louis Brand MEDIA RELATIONS – Business to Business - Products VeriChip Corporation DCI Group, LLC "VeriChip Saves Lives" Media Relations Campaign MEDIA RELATIONS – Business to Business - Other NXP Semiconductors Text 100 Holding Out for a Hero - NXP Revs Up the Semiconductor Industry MEDIA RELATIONS – Associations/Nonprofit Organizations Minneapolis Downtown Council Padilla Speer Beardsley Inc. 2005 TCF Holidazzle Parades MEDIA RELATIONS – Government Ohio Division of Travel & Tourism Fahlgren Mortine Public Relations Ohio...So Much to Discover - Strategic Media Relations Program FEATURE STORIES St. Jude Children's Research Hospital Amazing Grace EDITORIALS/OP-ED COLUMNS Nintendo of America GolinHarris Los Angeles Nintendo Reaches the Mass Market 2007 Bronze Anvil Award Winners PODCASTS Associated Production Music Schwartzman & Associates, Inc. Film & TV Music Podcast BLOGS Greater Philadelphia Tourism Marketing Corporation (GPTMC) Philly’s New Insider Blog: uwishunu.com WEBSITES - External Yahoo! Outcast Communications Yahoo! Time Capsule MULTI-MEDIA COMMUNICATIONS - Press Kit/Media Kit (electronic version only) Shedd Aquarium Public Communications Inc. Shedd Launches Special Exhibit, Lizards MULTI-MEDIA COMMUNICATIONS - Newsletters DHL Express International Americas Newlink Communications Group DHL e-Xpress Radio News Podcast MULTI-MEDIA COMMUNICATIONS - Annual Reports Constellation Energy Mike Klodnicki & Associates, Leap Communications We Turn It On -- Constellation Energy 2005 Annual Report CREATIVE TACTICS Boeing Commercial Airplanes 787 Program The Production Network (TPN) 787 Global Road Show PRESS CONFERENCES Martek Biosciences Carmichael Lynch Spong Yes, You Can Eat More Fat When You Are Pregnant! PRESS KITS/MEDIA KITS - Products Minnesota State Lottery Exponent Public Relations News Release(d) Through The Power Of Scratch PRESS KITS/MEDIA KITS - Services Heinz U.S. Consumer Products Jack Horner Communications Inc. Heinz Ketchup Personalized Labels PRESS KITS/MEDIA KITS - Events/Commemorations/Other Kraft Foods, Inc. Weber Shandwick Planters 100th Anniversary VIDEO NEWS RELEASES Columbus Children's Hospital MediaSource Columbus Children's Hospital - Domino Heart Transplant B-ROLL Sony The Hoffman Agency Delivering Explosive Results for the Latest in Anti-terror Technology SATELLITE MEDIA TOURS - Susan G. Komen for the Cure Weber Shandwick 25th Anniversary Brand Launch SMT TELEVISION PSAs The National Inhalant Prevention Coalition MultiVu, a PR Newswire company and R&J Public Relations MultiVu’s Public Service Announcement Educates Public on Abuse of Inhalants by Children Ages 12-17 RADIO PSAs Homeownership Preservation Foundation Exponent Public Relations Raising the Foreclosure Flag for Homeowners PRINT PSAs Atlanta Mayor's Task Force Edelman, Atlanta Women in Film, Soloflight Design "Dear John" Campaign Against the Commercial Sexual Exploitation of Children INTERNAL VIDEO PROGRAMS - Corporate/Organization News Freddie Mac EFX Media and McKinley Marketing Partners FreddieTV: A New Communications Channel INTERNAL VIDEO PROGRAMS - Corporate/Organization Feature St. Agustine Marching 100 High School Band The Coca-Cola Company, Craig Miller Productions, Inc.. "Marching 100, A Band Reborn" EXTERNAL VIDEO PROGRAMS The World Economic Forum The Coca-Cola Company, Mountain View Group The World We Leave AUDIO PROGRAMS Baptist Health South Florida "Salud, Vida y Comunidad" (Health, Life and Community NEWSLETTERS - Fewer than 17 pages Dallas Area Rapid Transit Inmotion NEWSLETTERS - Fewer than 17 pages The Health Museum Herring Design Muse News NEWSLETTERS - 17 Pages or more AutoTrader.com AutoTrader.com @Home: For Employees, By Employees BROCHURES - Fewer than 17 pages San Diego Zoo/Zoological Society of San Diego Miraclebrand Design All About Elephants...and More! 2006 brochure BROCHURES - 17 pages or more National Marrow Donor Program Weber Shandwick Forward: Living Life After Transplant MAGAZINES - Internal Audiences Primarily Unum ONE Magazine MAGAZINES - External Audiences Primarily The Penn Stater Magazine The Penn Stater magazine: May/June, July/August, September/October 2006 issues PUBLICATIONS - Single Issue Newsletters/Booklets/ Calendars Papa John's Pizza Fleishman-Hillard, Inc. Papa John's Operator"Go Deep" Armchair Quarterback Challenge Playbook PUBLICATIONS - Books Aetna Ketchum Navigating Your Health Benefits For Dummies by Plan for Your Health ANNUAL REPORTS - Companies (More than $500 Million) Tellabs Herring Design Tellabs: Where the growth is. ANNUAL REPORTS - Non-Profit Organizations The 2006 Annual Report of the Carnegie Mellon Software Engineering Institute. Intellectual Capital: Shaping the Future of Software Engineering DIRECT MAIL/DIRECT RESPONSE Fireman's Fund Insurance Company Ketchum "Into the Fire" - Movie Experience Delivered to Agents' Doorstep SPEECHES Novelis Inc. Fleishman Hillard International Communications The Novelis Fusion Announcement: "Breaking the Barriers: Unlocking New Possibilities for Aluminum" ADVERTORIAL TRANE Carmichael Lynch Spong The TRANE CleanEffects Advertorial: Wrapping Pop Culture with Cleaner Air in the Waiting Room RESEARCH/ EVALUATION Altana Pharma Ketchum Global Asthma Physician and Patient (GAPP) Survey |