Navigating communications opportunities and challenges strategically is the key to keeping your public relations programs on the map. From promoting destinations on a shoestring budget to anticipating the latest crises, the PRSA Travel and Tourism Conference unlocks rich insights to drive fresh thinking and deliver results.
Designed by the PRSA Travel and Tourism Section, this event provides travel and hospitality communicators with the tools and techniques to succeed in today’s fast-paced marketplace.
Network with a variety of top-tier media and colleagues, attend sessions on relatable, actionable case studies, and discuss topics such as increasing exposure, social media and measurement, and travel trends.
Jacob Tomsky, author of The New York Times best-selling memoir, "Heads in Beds: A Reckless Memoir of Hotels, Hustles, and So-Called Hospitality," is a dedicated veteran of the hospitality business. Well-spoken, uncannily quick on his feet, and no more honest than he needs to be, he has mastered every facet of the business, worked in many departments and received multiple promotions for his service. Born in Oakland, Calif., to a military family, Tomsky now lives in Brooklyn, N.Y.
Photo credit: Michael Lionstar