Gain Approval

To help make your case to management for attending the 2020 PRSA Health Academy Conference, follow the step-by-step instructions below.

Step 1

Review the PRSA Health Academy Conference program and identify the types of sessions you feel would most benefit you, your team and your organization’s bottom line. Each of the workshops will provide you with innovative communications strategies, the latest industry tools, effective measurement techniques and expert insight into the issues impacting the public relations profession.  

Step 2

Evaluate the networking opportunities and the list of sponsors and exhibitors. Consider the business opportunities that could develop from establishing connections with the industry’s brightest professionals and PRSA partners, as well as the positive impact these relationships may have on your organization’s ROI.

Step 3

Share with your manager these other key reasons to attend.

• Scheduled networking opportunities offer the chance to gain proven insights from colleagues facing similar challenges.
• Industry leaders share innovative approaches along with analyses of budget-friendly tools and strategies.
• Time-tested examples of effective and innovative programs delivered by other health care communication and marketing professionals.