July 2, 2014: AsktheProfessional: I’m a senior-level PR professional. I’ve been interviewing for jobs, and it’s clear that agencies want 35-and-under types who won’t cost them as much. Is there a place in the profession for experienced leadership these days?
March 31, 2011: PR agencies that understand what it takes to lead inspire their employees to be willing participants — partners in making the agency thrive. PR leaders have to develop their skills at the highest level to compete in today’s environment. Adopting these 12 leadership qualities will help build a company that will not only survive, but will also thrive.