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The Awwwww Factor: How Content Marketing Messages Go Viral


April 1, 2014

Have you seen the piece about the orphan baby kangaroo and wombat who become BFFs? They also have a baby wallaby friend. Because, of course they do.

Awwwww.

It’s obvious why these bundles of joy are making the rounds on Facebook. But how can you use the same approaches to make your content marketing messages travel the world, while others just languish on the couch?

Want more techniques for writing content marketing messages that grab the reader? Join Ann Wylie for “Content Marketing Writing,” a PRSA webinar, on June 3.

 

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Ann Wylie Ann Wylie works with communicators who want to reach more readers and with organizations that want to get the word out. To learn more about her training, consulting or writing and editing services, contact her at ann@WylieComm.com
Email: ann at WylieComm.com

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