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Need Career Guidance? Pose a Question to the“Ask the Experts” Forum

If you have questions about your job search, turn to our career experts and get the edge you need. Members of PRSA’s College of Fellows are ready and willing to help you with two programs:

Ask the Experts: Answers to quick questions about your job search. Examples include:

  • How should I respond to these types of interview questions: "Tell me about yourself” or "What are your salary requirements?”
  • How can I develop a network? Where do I start?
  • What am I doing wrong? I send out resumes but never get interviews.
  • How long should I wait after an interview to hear from an employer?

To ask a question, scroll down to the question form and fill it out. When you’re ready to submit it, click the "Submit Question" button at the bottom. Many of your questions may already be answered in the more than 300 responses listed below so you may wish to review them first.

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There are currently 617 questions posted.

You are currently viewing questions 16 thru 20.

  posted: March 4,2015 03:49 PM -- submitted by: Kim
Q16: What's the best way to get into freelance/contract PR work? I have 10+ years experience in PR. What are your suggestions about going about this new career phase? Are there any tools or online resources to find available freelance/flex work in the PR field?

A16: Kim--

Check out the information on and

Some guidelines from my experience:
- If you are employed, don't give up your paycheck until you have regular income from freelance/contract work.
- Do whatever you enjoy and are good at.
- You may find the easiest type of freelance work is writing.
- If you are a member of PRSA, work through your contacts there. Don't hesitate to ask members and leaders for suggestions and contacts.
- Don't expect to work full time as a freelancer. If 50% of your time is billable, you're doing quite well.
- You need to charge something like 130% of what you would be paid if you were salaried. Remember that you will have no benefits, and you'll have to pay for your own office, etc.

I will send you more information by email.

expert response from: Jim Haynes, APR, Fellow PRSA

  posted: February 27,2015 10:51 AM -- submitted by: Catalina Gomez
Q17: My long term goal is to work abroad in the PR/Marketing Field. I'm torn between making a decision to stay in my current company with the possibility of a promotion or going abroad for 3 months to do an internship. I graduated college a year ago, and am still at the entry level. I was thinking of staying at the company until the end of the summer to complete a year there, and then going abroad for the 3 months. Is it too late in my career to do an internship? Would greatly appreciate your advice!

A17: Catalina--

Your input leaves many questions unanswered, so it's impossible to give you a definitive response.

I suggest that you request a mentor through this site and work with that mentor by email and telephone. Perhaps that will help you make a decision.
expert response from: Jim Haynes, APR, Fellow PRSA

  posted: February 27,2015 10:46 AM -- submitted by: Toryah Cameron
Q18: Should I expect to do a written assignment as part of the interview process and are there certain types of questions that I shouldn't expect to see? Like perform a website assessment?

A18: Toryah--

Because writing is the most common skill needed by beginning public relations practitioners, some organizations require candidates to take a writing test. That writing might be a news release, writing for a website or some other type of writing. It would be unusual for a candidate to be asked to assess a website. However, PR is an extremely broad field, and it's possible that an Internet-based organization would ask a candidate to undertake such a task.
expert response from: Jim Haynes, APR, Fellow PRSA

  posted: February 27,2015 10:42 AM -- submitted by: Amit Panchal
Q19: I am currently pursuing a BTech degree in Information Technology(First Year). I have good Communication Skills. My qualities match much with a human resource field job. Any advice for pursuing career in a field other than engineering. Thank u

A19: Amit--

To see what KSAs (Knowledge, Skills, Abilities)are necessary to succeed in public relations, go to and download the APR (Accredited in Public Relations) Study Guide. Use that guide to conduct a self-assessment.

That should allow you to determine whether your KSAs match those needed in public relations.

expert response from: Jim Haynes, APR, Fellow PRSA

  posted: February 22,2015 03:51 PM -- submitted by: Kelly Long
Q20: I am a former federal law enforcement agent and public information officer for Dept of Justice. I left the field to pursue a teaching career (elementary ed) and now would like to get back into the field of public relations , community relations and crisis management. My advanced degrees are in Psychology, Criminal Justice and Education. I still maintain my contacts from the PR world which are primarily police and fire. Suggestions and advice?
Thank you!!

A20: What a great background you have for public information work in a government organization! I suggest that you visit with your police and fire contacts and learn whether they have suggestions for you. It's possible that you can reenter the public information field immediately.

If you want to check your public relations KSAs (Knowledge, Skills, Abilities), go to and download the APR (Accredited in Public Relations) Study Guide. Use that guide to conduct a self-assessment. That should allow you to determine whether your KSAs are up-to-date. If not, check PRSA's local and national continuing education offerings and take advantage of those that can be of help.

If you decide to pursue Accreditation in Public Relations, or the Accreditation process (whether or not you want to seek Accreditation) contact the Accreditation Chair in the PRSA chapter nearest you.

Hope this helps!
expert response from: Jim Haynes, APR, Fellow PRSA

  posted: February 22,2015 09:27 AM -- submitted by: MIke Sartini
Q21: Hello, all! I am starting a motivational speaking and coaching business shortly. Would anyone happen to have any advice as to how to start such a venture or how to get places to hire you to speak? It's an unusual career path, I know, but I figured that I would ask in case anyone had an idea or two that I could use. Thank you.

A21: Mike--

PRSA is a great place to start. Volunteer to speak at chapter meetings, and offer to do a free workshop on a topic that's comfortable. Those are good, friendly places to spread the word and make your promotional materials available.

Do the same with IABC and other professional organizations.

Anytime a person starts a new venture, it takes time to build it, so be patient and do one step at a time. Don't count on having your speaking and coaching activities to support you for quite some time.

Best of success to you!

expert response from: Jim Haynes, APR, Fellow PRSA

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