PRSA Public Relations, Marketing and Communications Jobs

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If you have questions about your job search, turn to our career experts and get the edge you need. Members of PRSA’s College of Fellows are ready and willing to help you with two programs:

Ask the Experts: Answers to quick questions about your job search. Examples include:

  • How should I respond to these types of interview questions: "Tell me about yourself” or "What are your salary requirements?”
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  • What am I doing wrong? I send out resumes but never get interviews.
  • How long should I wait after an interview to hear from an employer?

To ask a question, scroll down to the question form and fill it out. When you’re ready to submit it, click the "Submit Question" button at the bottom. Many of your questions may already be answered in the more than 300 responses listed below so you may wish to review them first.

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There are currently 674 questions posted.

You are currently viewing questions 6 thru 10.

  posted: April 26,2016 10:45 AM -- submitted by: Matt
Q6: Is it common for a director-level Communications/Marketing compensation package to be skewed heavily toward organizational achievement of sales goals?

A6: An organization constructs its position descriptions and its compensations packages in the way it feels best meets its business goals. There isn't really a "common" way.

Have you discussed with your direct manager and HR the rationale behind this? I have worked in organizations where meeting financial goals was used in the calculation of compensation.

Communications leaders play a direct role in meeting financial goals through our work, especially in employee communication, annual report development and media relations. Frequently, we work with the sales/marketing group to tell the story of how our product or services benefit our clients/customers.

The fewer silos within an organization, the better the company usually performs. And those things which have everyone's attention (in your case sales) are generally the things that get accomplished.

Regards,
Margaret Ann Hennnen, APR, Fellow PRSA


expert response from: Margaret Ann Hennen, APR, Fellow PRSA

  posted: April 25,2016 11:19 AM -- submitted by: Sanu
Q7: Please tell me that we want to the going in the pr agency then what is the job best for the me

A7: Sanu,
Is your question what job to pursue at a PR agency? If so, you need to talk with someone who knows your education, background, interests and so on. That requires a one-on-one conversation with a Public Relations professional. If you're a member of PRSA, the College of Fellows offers that service through its mentorship program.

In the mean time, you could attend local PRSA chapter meetings and /or seek our local PR professionals and ask to talk with them about the various kinds of jobs in a PR agency or in a corporate or academic setting. Ask them what skills those jobs involve, how the person prepared for a PR career and similar questions.

Regards,
Margaret Ann Hennen, APR, Fellow PRSA
expert response from: Margaret Ann Hennen, APR, Fellow PRSA

  posted: April 25,2016 11:13 AM -- submitted by: Sruthi
Q8: I m 2012 pass out ece student learnt .net course.I m still searching for job.companies asking for experience now.friends suggested me to do cloud computing.is it best for me at this time?

A8: Looks as if you need advice on an IT career. That is not our field of expertise.

Perhaps you can find a professional IT organization with someone who can help you.

Regards,
Margaret Ann Hennen, APR, Fellow PRSA
expert response from: Margaret Ann Hennen, APR, Fellow PRSA

  posted: April 23,2016 01:34 PM -- submitted by: Devin Trottet
Q9: Hello,

I will be attending UPenn in the fall. Many people at my high schools have never heard of the school. Will employers know UPenn? Will they know that is an ivy league school? And lastly, if someone came to you asking for a job with a degree from UPenn, would you be impressed?

Thanks!

A9: Devin--

Awareness of universities varies depending upon geographical location. For example, I teach at SMU (Southern Methodist University) in Dallas. In Texas, and especially in North Texas, SMU is well known and respected. But in Philadelphia, I suspect a person wouldn't have a clue about SMU.

If someone came to me asking for a job in public relations (which is what this website is all about), I would (1) examine the person's resume; (2) ask the person what communications courses he/she took at UPenn, then (3) go to the UPenn website and search for the academic department that teaches journalism, public affairs, corporate communication and public relations. In my search of the UPenn site, I found no such courses. So if the person were seeking a job in public relations, I would not be impressed by the UPenn degree.

If you plan to study a discipline other than public relations, you'll have to ask someone who works in that discipline about the quality of UPenn education in that discipline.
expert response from: Jim Haynes, APR, Fellow PRSA

  posted: March 24,2016 10:44 AM -- submitted by: Darren Shore
Q10: I recently got a new job as a PR and Communications Manager position at a start up production company that specializes in Comic Books and will eventually move on to Video Games and Film. I've had the job for almost 2 months and I know what my job entails but I don't know how to make it reflect well on a resume. May I get assistance?

A10: Darren--

I have responded by email.
expert response from: Jim Haynes, APR, Fellow PRSA

  posted: March 20,2016 11:08 AM -- submitted by: gayatri
Q11: I am 2015 passout cse student from nit raipur got company through college but they not sent me offer letter i am currently in bangalore and searching for job i have lost many big opportunities for very good companies because of many misfortunes with me now i've tired to search job any one guide me what are the things me have to do , i'm unable to do course because of economical crises and what are things me have to do for my good career path after happening that things i can make my career in ri

A11: I recommend you talk in person with a career counselor in your home community. Such a person would be able to discuss your concerns, evaluate your education and skills and help you establish a viable career path.

Regards,
Margaret Ann Hennen, APR, Fellow PRSA
expert response from: Margaret Ann Hennen, APR, Fellow PRSA

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