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Media Training Boot Camp

Control Your Message to Get the Quotes You Want


Availability
This course is not currently available. Email the Professional Development Department to inquire about future availability of this program.

Category: Media Relations

Be prepared for every media opportunity facing you, your clients and your company. Proactive planning — with a specific message — is the only way to go into a media interview. T.J. Walker will show you why it is essential to have exact sound bites and quotes planned in advance, and how to ace your next on-air appearance.

This training offers you:

  • Intensive, one-on-one and small group, videotaped, simulated media interview sessions.
  • New and proven successful techniques ingrained into each participant’s skill set.
  • As much videotaping and critique time as possible to effectively learn and exercise the techniques.
  • Training handbooks, videos, audios, interview prep software, needs assessments, online schooling, and pre- and posttraining critiques.

Instructor

T.J. Walker

Photo of T.J. Walker Walker is a leading media and presentation trainer, and an expert trainer for executives seeking guidance on speaking to the public and media. He has trained thousands of executives and government officials over the last 20 years. He is co-author with Jess Todtfield of the number one USA Today Money bestseller and number two Wall Street Journal Business bestseller, “TJ Walker’s Secret to Foolproof Presentations.

Participants earn 2.0 APR Maintenance Credits for a one-day course. For more information on Accreditation maintenance, visit http://www.prsa.org/Learning/Accreditation.

 


 
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Online PR Training: FREE With PRSA Membership

Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.