New Professionals
New Pros Mission The New Professional Affinity Group’s Mission is to provide career guidance, mentor relationships and professional development for PRSA new professionals as they navigate the start of their careers. The Group offers programs and services that address the critical needs of the new professional and strives to support PRSA recruitment and retention efforts. PRSA's national New Professionals Group meets career-development needs of all PRSA Members and Associate Members who are new to the profession, within their first three years of experience. New Professionals offers programs and services that address critical needs of the new professional: - Timely and relevant trend information about the public relations job market
- Best practices and advice for job hunters as well as those seeking to make fast strides in advancement and pay in their first one or two professional positions
- Personal mentoring contacts with senior PRSA professionals who want to help those new to the public relations profession succeed
- Links to chapter-level and national-level networking
- Hands-on leadership opportunities
Annual dues are $20 in the addition to your PRSA National membership.
Join New Pros today!
Upcoming New Professionals Teleseminar: Graduate Studies in Public Relations
Thinking about It, applying for it and surviving it Tuesday, July 8 at 1 p.m. EDT Click here for details and to register!
Announcing the New Professionals Events at the PRSA International Conference!
Workshop:
Bridging the Generational Gap
Monday, October 27, 10:00 a.m. – 11:15 a.m.
Networking Dinner Event:
Detroit Beer Company
Monday, October 27, 6:00 p.m. – 9:00 p.m.
Click here for full Conference details
New Pros Blog
Check out the PRSA New Pros blog for topics relevant to New Professionals in public relations. The blog will be updated regularly with posts from this year's executive committee as well as other New Pros members.
Network within the New Pros Group
Network with other New Professionals members through PRSA's online membership directory. You'll need to login to MemberNet and then select New Professionals from the options - you can select by state, name or other criteria.
New Pros Tips
To take our careers to the next level, we need to learn everything we can about public relations. One of the best ways to gain knowledge about the world of public relations is to read up on the latest trends and issues in the industry. To help you start a professional development book list, here are some of PRSA’s top picks: - "The Fall of Advertising and the Rise of PR" by Al Ries and Laura Ries
- "The 22 Immutable Laws of Branding" by Al Ries and Laura Ries
- "Developing the Public Relations Campaign" by Randy Bobbitt and Ruth Sullivan
- "The New PR Toolkit" by Deirdre Breackenridge, Thomas J. DeLoughry, and Tom Deloughry
- "Media Relations Handbook" by Brad Fitch and McMurray
(For a complete list, visit PRSA’s Professional Resource Center)
Packet of Career Tactics This Packet of Career Tactics is available to you as a benefit of membership in PRSA's New Professionals Affinity Group. It contains select articles on career topics taken from past issues of PRSA's Strategist magazine and monthly publication PR Tactics, and written by public relations professionals. Please access the packet through here.
A special offer for students and associate members: Subscribe to PRWeek and Save 75%! In a partnership with PRSA, PRWeek is offering PRSA associate members and PRSSA members a year’s subscription to PRWeek for just $50.That’s just $1 per issue and a savings of 75% off the cover price! As a subscriber, you will receive: - One full year (50 weekly issues) of PRWeek–presenting the latest industry developments, including trends, statistics, account wins, and the PR Play of the Week
- Online access to news, features, and archives updated daily on PRWeek.com
- The PRWeek Careers Newsletter – a monthly e-newsletter for those hoping to build a career in PR and communications, delivered straight to your inbox
- The PRWeek Career Guide – an annual publication created to help you explore a successful career path, sharpen your skills to spark advancement, and provide inspiration for your career
- Our daily e-newsletter and the option to receive our other weekly newsletters covering the healthcare, consumer, technology, and services markets
- To take advantage of this benefit for PRSA associate members and PRSSA members only, contact the PRSA supportdesk at PRWeek:
PRSA phone support: (646) 638-6048 PRSA e-mail support: prsaservices@prweek.com Or mail to PRWeek,114 W.26th St.,4th floor New York,NY10001 Yes, please start my PRWeek subscription at the special rate indicated 
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