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How the PESO Model Changes the Conversation for Communicators
On-Demand
The PESO model takes the four media types — paid, earned, shared and owned — and merges them together … -
Media Relations Certificate Program
December 31, 2099 12:00 a.m. – 1:00 a.m.
This on-demand certificate of completion program will equip you with the tools to develop and implement … -
Digital Communication Certificate Program
On-Demand
Equip yourself with best practices within digital content strategy, personas, digital storytelling, writing … -
Crafting the Perfect Pitch
On-Demand
Most PR pros send pitches that are destined to fail. If your pitch arrives like everyone else’s, it’ll …