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The Value and the Values of Accreditation: Why an APR for Your Career
April 8, 2021 3:00 p.m. – 4:00 p.m.
Why get an APR? You’re smart, degreed, hard-working. You volunteer. You walk-your-talk. So why an additional … -
Integrated Analytics: Connecting Communications and PR Activities to Business Impact
March 18, 2021 3:00 p.m. – 4:00 p.m.
Based on her years of experience with global support services, Pragya Dubey will introduce the concept … -
Earned Media Tips for a New Era
February 25, 2021 3:00 p.m. – 4:00 p.m.
Michael Smart, popular PR trainer and coach, studies recent successful media outreach campaigns and shares … -
PRSA Storytellers: Behind the Scenes: How World-Class Convention Center Became a COVID-19 Field Hospital
February 24, 2021 4:00 p.m. – 5:00 p.m.
During this session, we will explore the unprecedented challenges of converting the 2.1 … -
Cut Through the Clutter Online
February 16, 2021 3:00 p.m. – 4:00 p.m.
It’s 48% harder to understand information on a smartphone than on a laptop. So how do you make your writing … -
Protecting Clients’ Reputations, and Yours, When They Are Their Own Worst Enemy
February 11, 2021 3:00 p.m. – 4:00 p.m.
During this webinar, two longtime agency executives will have a frank discussion (without naming … -
PRSA Storytellers Series: Leading With Ethics — A View From the Top
February 4, 2021 4:00 p.m. – 5:00 p.m.
As we cautiously ease into the new year, the importance of open and honest communications is top of … -
The Upside of Downturn: Unlocking the Hidden Benefits of Crisis
January 26, 2021 3:00 p.m. – 4:00 p.m.
Generations of communications professionals have been taught to tackle the downside risks of crisis, … -
Master The Virtual Presentation
January 21, 2021 3:00 p.m. – 4:00 p.m.
If there’s one thing we’ve learned this year, it’s that “virtual” is not going away anytime soon. Even … -
PRSA Storytellers: Designing Your 2021 Accountability Wellness Story
January 14, 2021 4:00 p.m. – 5:00 p.m.
To continue to advance the profession and professional, we must not only advocate for ourselves and have … -
Gender Inequality and Communication
December 3, 2020 12:00 p.m. – 1:00 p.m.
While the global pandemic and civil and political unrest have captured a great deal of media … -
Creating an Adaptable Communications Strategy for 2021
November 17, 2020 3:00 p.m. – 4:00 p.m.
If there is one key takeaway from this year, it’s that we have to be prepared to pivot at the drop of … -
PRSA Storytellers: Taking a Position for Ethical Practice of Public Relations
November 9, 2020 4:00 p.m. – 5:00 p.m.
Join BJ Whitman and Tim O’Brien of PRSA’s Board of Ethics and Professional Standards (BEPS) as they dig … -
What Employees Want: It Is (And Isn't!) What You Think
April 15, 2020 12:00 p.m. – 1:00 p.m.
Hosted by the Employee Communications Section You rarely have time to conduct research with your … -
You Got This! Build a Social Media Presence to Align Message with Market
March 24, 2020 3:00 p.m. – 4:00 p.m.
Hosted by the Health Academy Section: Learn how the small social media team at St. Jude Children's Research … -
Risky Business: Managing Reputation & Digital Trust in the Age of Cybercrime
February 20, 2020 3:00 p.m. – 4:00 p.m.
Hosted by Technology Section: This webinar will address how marketing and communications professionals …