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Crisis Communication Certificate Program Module 1: Principles of Effective Crisis Response
January 31, 2025 12:00 a.m. – 1:00 a.m.
This module will explore the foundations of an effective crisis response including decision criteria … -
Crisis Communication Certificate Program
January 30, 2025 12:00 a.m. – 1:00 a.m.
Effective crisis communication can help organizations maintain trust, inspire consumer confidence and … -
Creating Integrated Communications Campaigns
January 29, 2025 12:00 a.m. – 1:00 a.m.
This comprehensive e-learning course teaches communicators how to use integration as a powerful tool … -
Creating Effective Integrated Marketing Communications Campaigns
January 28, 2025 12:00 a.m. – 1:00 a.m.
This comprehensive e-learning course offers in-depth approaches to leveraging key components of … -
Crafting the Perfect Pitch
January 26, 2025 12:00 a.m. – 1:00 a.m.
Most PR pros send pitches that are destined to fail. If your pitch arrives like everyone else’s, it’ll … -
Content Marketing Certificate Program Module 6: Content Marketing Measurement and Analytics
January 25, 2025 12:00 a.m. – 1:00 a.m.
While it may be the last step in your content marketing campaign, showing the ROI is one of the most … -
Content Marketing Certificate Program Module 5: Social Media and Influencer Tactics to Boost Effectiveness
January 24, 2025 12:00 a.m. – 1:00 a.m.
Social media is constantly evolving, and it is imperative for all Communication and Public Relations … -
Content Marketing Certificate Program Module 4: Gaining Exposure for your Content Marketing Program
January 23, 2025 12:00 a.m. – 1:00 a.m.
You created content. Now what? Great content is most valuable when you get it in front of your target … -
Content Marketing Certificate Program Module 3: Storytelling Strategies for Content Marketing Success
January 22, 2025 12:00 a.m. – 1:00 a.m.
Storytelling is not one-size-fits-all. In this module attendees will learn how to create a storytelling … -
Content Marketing Certificate Program Module 2: Developing a Content Marketing Strategy
January 21, 2025 12:00 a.m. – 1:00 a.m.
Communication and public relations professionals need to add content marketing to their skill set to … -
Content Marketing Certificate Program Module 1: Editorial Planning and Team Structure
January 20, 2025 12:00 a.m. – 1:00 a.m.
A successful content marketing program is one that is strategic. This module will show attendees why … -
Content Marketing Certificate Program
January 19, 2025 12:00 a.m. – 1:00 a.m.
Content marketing is one of the most in-demand skill sets needed for successful communication professionals … -
Communicating to Manage Performance: Using I-Statements
January 18, 2025 12:00 a.m. – 1:00 a.m.
Using I-Statements enables you to express your viewpoint in a way that promotes personal accountability … -
Communicating to Manage Performance: Giving Positive Feedback
January 17, 2025 12:00 a.m. – 1:00 a.m.
Giving Positive Feedback helps create the best possible performance by noting and reinforcing effective … -
Communicating to Manage Performance: Giving Corrective Feedback
January 16, 2025 12:00 a.m. – 1:00 a.m.
Giving Corrective Feedback teaches managers how to give effective feedback tor correct behavior … -
Communicating to Manage Performance: Describing Behavior or Results
January 15, 2025 12:00 a.m. – 1:00 a.m.
Describing Behavior enables you to communicate clearly and objectively. This course will discuss the … -
Communicating to Manage Performance: Active Listening
January 14, 2025 12:00 a.m. – 1:00 a.m.
Active Listening enables you to gain information, engage employees and build trust. Participants will … -
Communicating to Manage Performance: Acknowledging Ideas
January 13, 2025 12:00 a.m. – 1:00 a.m.
Acknowledging Ideas promotes creativity and innovation by creating a climate where people’s input … -
Communicating to Manage Performance Certificate Program
January 12, 2025 12:00 a.m. – 1:00 a.m.
The Communicating to Manage Performance (CMP) Certificate Program is a dynamic skills-based certificate … -
Communicating in a Time of COVID-19
January 11, 2025 12:00 a.m. – 1:00 a.m.
This webinar is on crisis communication best practices and their application to COVID-19.