Strengthening Relevance Through Uncertain Times

October 29, 2020 3:30 p.m. – 4:20 p.m.

Session Type: Association/Nonprofit, Section Symposia

The American Heart Association is a relentless force for a world of longer, healthier lives. It is dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, it funds innovative research, advocates for the public’s health and shares lifesaving resources. Learn how the organization stayed relevant with its most important constituencies – patients, partners, volunteers and donors – by being a leading voice in COVID-19 information.     
Kristie Aylett
Kristie Aylett, APR, Fellow PRSA

agency principal, The KARD Group PR/Marketing

Moderator

Greg Donaldson
Greg Donaldson

SVP Corporate Communications, American Heart Association

Presenter