This Just In…
It is always the right time to review PR basics. While tools and technologies change constantly, the basic skills stay the same. Each is foundational.
Now more than ever, customers and clients from myriad industries are finding and vetting potential new business partners through online search — and the communications profession isn’t any different.
Steph Curry's play reminded Hugo Balta that the same goes for workplace culture: One doesn’t necessarily have to be in the paint or inner circle to get on the scoreboard — or to influence change.
Adam Barr is the senior director of communications, responsible for developing communication strategies for the United States Golf Association (USGA).
Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.