PRSA Resources for Communicating in a Time of COVID-19
Professional Resources
To the Communications Community:
We are in the midst of very disruptive and challenging times, and we’re all working to move ahead as best we can. To assist you in your day-to-day communications functions as well as long-term planning activities, we have compiled a collection of PRSA resources that include live and on-demand webinars, informative articles, blog posts and news stories.
The ongoing concerns surrounding travel and in-person events have required us to make some difficult decisions regarding our live on-site programs around the country. We will continue to evaluate our in-person programming schedule and provide updates as circumstances evolve.
We encourage all members to continue to visit MyPRSA and support your colleagues through the sharing of strategies, plans and advice.
Be safe and stay healthy.
Live Webinars
Navigating Contracts Under COVID-19
Tuesday, June 16, 2020 9:30 a.m. - 10:30 a.m. EDT
From a Distillery to Making Hand Sanitizer During COVID-19
Tuesday, July 14, 2020, 2–2:45 p.m. EDT
On-Demand Webinars
Communications During COVID-19:
A Webinar Series
External Communications During COVID-19
Recorded Wednesday, March 25, 2020
Internal Communications During COVID-19
Recorded Thursday, March 26, 2020
Digital Communications During COVID-19
Recorded Friday, March 27, 2020
Connecting During COVID-19:
How Entertainment & Sports Organizations and the Media Are Staying Engaged
Recorded May 28, 2020
Trusted Advisers: PR Agencies in a Global Pandemic
Recorded May 12, 2020
Engaging With Comms Students: COVID Conversations
Recorded May 12, 2020
The New Temporary Normal During COVID-19 #ShelterInPlace - #WorkFromHome
Recorded May 6, 2020
Managing Communications in a Time of Crisis: Learnings From the Impact of Covid-19
Recorded April 30, 2020
Social Media and Effective Reputation Management in a Time of COVID-19
Recorded April 21, 2020
How to Write During Covid-19
Recorded April 7, 2020
On the Front Lines: Case Studies and Best Practices From California's COVID-19 Hot Zone
Recorded March 26, 2020
How Businesses are Handling the COVID-19 Pandemic
Recorded March 2020
Communicating in a Time of COVID-19
Recorded March 19, 2020
Comments from the PRSA Community - Members Only
Principles of Effective Crisis Response
Recorded October 30, 2019
The PR Butterfly Effect: Staying Awake in a PR Crisis Across 14 Time Zones
Recorded April 9, 2019
Member Resources
Webinar Series from Members of the Counselors Academy
- Session 1: Rising to the Challenge: Leading at Your Best in Uncertain Times – How to stay cool under pressure, leading with courage and heart
Recorded March 2020 - Session 2: Planning for the Future – How to see potential in times of change
Recorded March 31, 2020
Articles and More
COVID-19 Is Changing How We Plan For and Manage Crises
June 2020 Strategies & Tactics
PR Planning for a Post-Coronavirus World
June 2020 Strategies & Tactics
The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis
May 2020 PRsay
How to Counter the Fight-or-Flight Response
May 2020 Strategies & Tactics
How to Maintain a Team-Focused Culture While Working From Home
May
2020 Strategies & Tactics
Agency Executives Discuss Best Practices for Leading During the COVID-19 Crisis
May
2020
PRsay
Beyond the Basics: How to Really Work Remotely
May 2020 PRsay
5 Tips for Producing Video Content During Social Distancing
May 2020 PRSay
Coronavirus Has Changed the Media — and Those Changes Are Here to Stay
May 2020 PRSay
6 Leadership Tips for the COVID-19 Crisis
May 2020 Strategies & Tactics
Experts Weigh in on the PR Job Market Right Now, and What It Will Look Like Later This Year
April
2020 PRsay
Pitching Reporters Amid COVID-19 Informs 2020 ‘State of the Media’ Report
April 2020 PRsay
New Research Shows Positive Impact on Employee Engagement During COVID-19 Crisis
April 2020
PRsay
Pitching Travel Media Amid the COVID-19 Shutdown
April 2020
PRsay
What You Need to Know About Economic Assistance for Small Businesses Hit by the Coronavirus Shutdown
April
2020
PRsay
How to Be a Strong Leader During This Global Pandemic
April 2020 PRsay
How to Inspire Your Teams During the COVID-19 Crisis
March 2020 PRsay
PRSSA Encouraging Students to Help #FlattentheCurve
March 2020 Agility PR Solutions
Tips for Professional Video Chat Interviews and Meetings
March 2020 PRsay
COVID-19: How Businesses are Handling the Crisis
March 2020 Institute for PR
Avoiding Communication Fatigue as Coronavirus Separates Workforce
March 2020 PRsay
COVID-19: Lessons of Past Pandemics Are More Timely Than Ever for Crisis Management
March 2020 PRsay
Being Smart and Strategic When Navigating the Current News Cycle
March 2020 PRsay
Preparation and Candor Are Key for Coronavirus-Related Communications
March 2020 Strategies & Tactics
Take Charge of Your Future
Integrate Online
Sessions from WVU
Navigating a COVID-19 Impacted Job Environment
Combatting Disinformation During COVID-19
Personal Branding to Stand Out in a Tough Job Market
Pivoting in Higher Ed Amid COVID-19
Stewardship, Advocacy, Fundraising: What is Working Right Now?
Adjusting Communications and Strategies During COVID-19
Navigating a New Reality in Public Relations COVID-19
Leveraging Content Creation for Client Ready Portfolios
View upcoming sessions and attend virtually for free
Integrate Online
COVID-19 and the Global Media Landscape
A Free Global Media and News Tracker from Nexis Newsdesk™
These interactive charts provide insight into the way coronavirus is developing across the global media landscape in near real time and the codes are available so the charts can be embedded on your site.