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Andrea Gils

Andrea Gils is a globally minded marketing and communications strategist renowned for her inclusive leadership and data-driven approach. With over a decade of experience across the Americas, Europe, Asia, and Africa, her expertise spans marketing operations, strategic planning, branding, global/multicultural communications, digital strategy, resource management, research, and analytics.

Currently an independent consultant, Gils provides strategic counsel while overseeing integrated marketing campaigns informed by insights. Previously, she served as Marketing Director at JacobsEye Marketing Agency, leading cross-functional teams to drive measurable success for clients in federal, state and local government.

Before agency life, Gils spearheaded strategic planning and award-winning integrated marketing and communications campaigns that increased international enrollment and enhanced the University of Kentucky’s global brand reputation. She also played a pivotal role in crisis communications during critical events impacting student safety, wellness, and immigration matters - including deftly managing communications around the COVID-19 pandemic and crises abroad before the U.S. outbreak.

A champion of diversity, equity, and inclusion, Gils serves on the PRSA Board of Directors and previously chaired PRSA’s DEI Committee (2021-2022), co-developing PRSA's inaugural DEI strategic plan and launching the Diverse Dialogues series - PRSA’s first program to include ASL and Spanish language interpretation. Her purpose-driven work has earned honors, including an honorable mention in PRNews' Diversity & Inclusion Team of the Year awards program.

A native Uruguayan, Gils brings a multicultural sense shaped by diverse experiences and a native fluency in Spanish, English, Portuguese, plus basic Italian. She holds certifications in artificial intelligence, marketing technology, SEO, data analytics, and more. When not strategizing campaigns, she explores AI tech, attends comedy shows, and dotes on her mini dachshund, Coco.

Connect with her on LinkedIn.