Senior-Level Career Professionals
Give back to your profession and embrace the many mentorship, leadership, and ethical guidance opportunities offered by PRSA.
SHARE YOUR EXPERTISE
Join an Affinity Group
The PRSA Seasoned Professionals Affinity Group supports PR pros aged 50+ with at least ten years of experience—whether active, nearing retirement, or already retired.
Speakers Bureau
The PRSA Speakers Bureau is an exclusive database of professionals within the communications industry.
Become a Mentor
PRSA's Mentor Connect program helps members build connections and form mentoring relationships with each other.
GET RECOGNIZED BY YOUR PEERS
The Anvil Awards
The Anvils set the standard for industry excellence, and have long been considered the icon of the profession and the benchmark of outstanding performance in public relations.
College of Fellows
Whether you have 20 plus years of professional experience or recently received your APR, continue the lifelong journey with the College of Fellows.
Volunteer for a Leadership Role
Learn more about serving on the PRSA Board of Directors. Engage with your local Chapter and/or Professional Interest Section to explore and participate in board leadership opportunities within your community.
STAY CURRENT IN THE EVOLVING FIELD
Professional Development
Whether you prefer to learn through in-person sessions or online courses at your office, PRSA offers solutions to meet your needs.
Resources & Toolkits
PRSA offers a wide range of timely resources and tools, conveniently organized around specific topics.
CHAMPION PROFESSIONAL VALUES
Diverse Dialogues
A series of conversations with leaders in the profession about Diversity and Inclusion and the way forward.
Code of Ethics
PRSA is committed to ethical practices. The level of public trust PRSA members seek, as we serve the public good, means we have taken on a special obligation to operate ethically.
WEBINARS
From webinars and workshops to certifications and conferences, PRSA offers new professionals a world of opportunities to sharpen their skills and stay on top of the latest trends.
The following is a sample of events and programming available to all professionals. PRSA members enjoy complimentary or discounted access, getting the value that translates into 3X the annual membership fee on average!
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The Age of AI: Smart Brevity for PR
Jun 4, 2026 2:00 PM – 2:30 p.m.
Join this Demo Day session to learn how Smart Brevity has proven to be the communication method that can engage busy readers without wasting time or watering down details. -
AI in Action: Practical Tools and Techniques for the Modern Communicator – Part 2
Jun 8 – Jul 20, 2026
The AI in Action six-module certificate program is designed to equip communications professionals with the skills and confidence to harness generative AI across their workflows — from content creation and research to campaign execution and automation. -
AI Pulse: June Briefing
Jun 8, 2026 1:00 PM – 2:00 p.m.
Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape. -
5 Ways To Think Outside the Pyramid
Jun 11, 2026 3:00 PM – 4:00 p.m.
Master a structure that’s been proven in the lab to outperform the traditional news format. Grab readers’ attention, pull them through the piece and leave a lasting impression. -
Connect on Tour - Memphis 2026
Jun 12, 2026
Memphis, TN
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The Fire’s Out, Now What? What Organizations and Leaders Can Learn From Post-Crisis Assessments
Dec 30, 2099 5:01 AM – 6:01 a.m.
Every crisis can make you and your team better. Join this webinar to learn how to go beyond whether you met your goals and objectives to evaluate people, plans and processes without blame. -
Strategic Communication Certificate Program
Dec 30, 2099 5:01 AM – 6:01 a.m.
This certificate program will equip management-level communicators with the knowledge of how to build a strategic, behavioral public outreach plan that will move the needle on stakeholder action, not just opinions, to achieve more effective public relationship outcomes. -
Staying Energized and Engaged Webinar Series
Dec 30, 2099 5:01 AM – 6:01 a.m.
Join this PRSA Learning webinar series and learn strategies and techniques for self-care and routines to help you be a more effective professional and leader — and help you stay energized and engaged for the next challenge, opportunity or crisis. -
Power of Influence: ICON Honorary Co-Chairs Panel Discussion
Dec 30, 2099 5:01 AM – 6:01 a.m.
In this session, you will hear from four nationally recognized leaders who each have different views on what the power of influence over organizations looks like and how to best wield it for maximum results. -
Writing for the News With the Associated Press: Don’t Miss The AP’s Style Updates for 2022
Dec 30, 2099 5:01 AM – 6:01 a.m.
AP Stylebook offers professional guidelines on grammar, punctuation, definitions, rules for usage, styles for capitalization, abbreviation, spelling and numerals. Learn about the latest changes!