Senior-Level Career Professionals
Give back to your profession and embrace the many mentorship, leadership, and ethical guidance opportunities offered by PRSA.
SHARE YOUR EXPERTISE
Join an Affinity Group
The PRSA Seasoned Professionals Affinity Group supports PR pros aged 50+ with at least ten years of experience—whether active, nearing retirement, or already retired.
Speakers Bureau
The PRSA Speakers Bureau is an exclusive database of professionals within the communications industry.
Become a Mentor
PRSA's Mentor Connect program helps members build connections and form mentoring relationships with each other.
GET RECOGNIZED BY YOUR PEERS
The Anvil Awards
The Anvils set the standard for industry excellence, and have long been considered the icon of the profession and the benchmark of outstanding performance in public relations.
College of Fellows
Whether you have 20 plus years of professional experience or recently received your APR, continue the lifelong journey with the College of Fellows.
Volunteer for a Leadership Role
Learn more about serving on the PRSA Board of Directors. Engage with your local Chapter and/or Professional Interest Section to explore and participate in board leadership opportunities within your community.
STAY CURRENT IN THE EVOLVING FIELD
Professional Development
Whether you prefer to learn through in-person sessions or online courses at your office, PRSA offers solutions to meet your needs.
Resources & Toolkits
PRSA offers a wide range of timely resources and tools, conveniently organized around specific topics.
CHAMPION PROFESSIONAL VALUES
Diverse Dialogues
A series of conversations with leaders in the profession about Diversity and Inclusion and the way forward.
Code of Ethics
PRSA is committed to ethical practices. The level of public trust PRSA members seek, as we serve the public good, means we have taken on a special obligation to operate ethically.
WEBINARS
From webinars and workshops to certifications and conferences, PRSA offers new professionals a world of opportunities to sharpen their skills and stay on top of the latest trends.
The following is a sample of events and programming available to all professionals. PRSA members enjoy complimentary or discounted access, getting the value that translates into 3X the annual membership fee on average!
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Cultural Fluency for Strategic Communicators
Nov. 2, 3, 9, 10, 16 and 17, 2026, from 3–4 p.m. EST
This instructor-led certificate program is designed for communications professionals who want to strengthen their ability to navigate cultural complexity and apply cultural intelligence to real-world communications challenges. -
Radical Empathy: Tools for Trying Times
November 4 and 18, 2026, from 3-3:45 p.m. EST
PRSA invites you to an interactive workshop on radical empathy. Participants will engage in thoughtful dialogue on empathy (and its limits); practice strategies for utilizing empathy in difficult moments; and hone tools to bring into interpersonal and professional environments. -
No Budget Marketing Tips to Give Your Nonprofit More Buzz!
Nov. 5, 2026, 1 p.m. – 2 p.m.
Nonprofits do a phenomenal job fulfilling their mission, but often lack the time, talent or money to properly promote themselves. This session includes no- or low- cost marketing tips – including DIY video production – that will give your nonprofit more “buzz” and help attract more donors, volunteers and clients to your cause. -
How to Maximize Press Release Reach Across Media, Search and Targeted Audiences
Nov. 5, 2026, 2 p.m. – 2:30 p.m.
In this live demo, we’ll show you how to get more value, visibility and engagement from every press release you distribute. -
AI Pulse: November Briefing
Nov. 9, 2026, 1 p.m. – 2 p.m.
Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.
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The Fire’s Out, Now What? What Organizations and Leaders Can Learn From Post-Crisis Assessments
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
Every crisis can make you and your team better. Join this webinar to learn how to go beyond whether you met your goals and objectives to evaluate people, plans and processes without blame. -
Strategic Communication Certificate Program
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
This certificate program will equip management-level communicators with the knowledge of how to build a strategic, behavioral public outreach plan that will move the needle on stakeholder action, not just opinions, to achieve more effective public relationship outcomes. -
Staying Energized and Engaged Webinar Series
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
Join this PRSA Learning webinar series and learn strategies and techniques for self-care and routines to help you be a more effective professional and leader — and help you stay energized and engaged for the next challenge, opportunity or crisis. -
Power of Influence: ICON Honorary Co-Chairs Panel Discussion
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
In this session, you will hear from four nationally recognized leaders who each have different views on what the power of influence over organizations looks like and how to best wield it for maximum results. -
Writing for the News With the Associated Press: Don’t Miss The AP’s Style Updates for 2022
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
AP Stylebook offers professional guidelines on grammar, punctuation, definitions, rules for usage, styles for capitalization, abbreviation, spelling and numerals. Learn about the latest changes!