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PRSA is the preeminent learning organization focused on professional development for public relations and communications professionals, offering a range of events, programs, and webinars designed to provide practical insights, enhance skills, and foster industry connections throughout the year.
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WebinarAI Pulse: August Briefing
Aug. 10, 2026, 1 p.m. – 2 p.m.
Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape. Themes include: - AI and hiring – with data from The Harris Poll and Express Employment Professionals, touching on entry level to senior professionals - How to use AI to stand out – with insights on getting past the AI filters and uCategories: Emerging Trends -
WebinarFree for PRSA and PRSSA MembersLead on LinkedIn: A Bootcamp for Health Communicators
Aug. 20, 2026, 1:30 p.m. – 2:30 p.m.
Join this Health and Life Sciences webinar to gain practical insights and real-world examples to help you use LinkedIn more effectively.Categories: Social Media, Special Interests -
WebinarFree for PRSA and PRSSA MembersBend, Don't Break: How Adaptability Is Redefining the Future of Tech PR
Aug. 25, 2026, 3 p.m. – 4 p.m.
Join this webinar to explore why adaptability, not expertise alone, is becoming the most critical capability for those in tech PR.Categories: Emerging Trends, Special Interests -
WebinarFree for Independent Practitioners Alliance Section and PRSSA MembersPRSA IPA Business-Building Webinar Series: Aug. 2026
Aug. 26, 2026, 2 p.m. – 3 p.m.
This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.Categories: Special Interests -
WebinarFree for PRSA and PRSSA MembersInfluencer & Reputation Management Panel
Sep. 8, 2026, 3 p.m. – 4 p.m.
Join this discussion to hear panelists discuss how to develop and execute a long-term digital strategy for clients, shape their online identity across platforms, and position them for partnerships that align authentically with their personal brand.Categories: Communication Strategy, Social Media, Special Interests -
WebinarAI Pulse: September Briefing
Sep. 14, 2026, 1 p.m. – 2 p.m.
Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.Categories: Emerging Trends -
WebinarFree for PRSA and PRSSA MembersNon-Boring Compliance! Your Guide to APR Renewal & Ethics Mastery
Sep. 23, 2026, 3 p.m. – 4 p.m.
Join this webinar to learn how to track APR renewal activities, identify opportunities to earn continuing education credits and approach ethics requirements with confidence and relevance.Categories: Accreditation Preparation & Renewal -
WebinarAI Pulse: October Briefing
Oct. 12, 2026, 1 p.m. – 2 p.m.
Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.Categories: Emerging Trends -
WebinarFree for Independent Practitioners Alliance Section and PRSSA MembersPRSA IPA Business-Building Webinar Series: Oct. 2026
Oct. 28, 2026, 2 p.m. – 3 p.m.
This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.Categories: Special Interests -
WebinarAI Pulse: November Briefing
Nov. 9, 2026, 1 p.m. – 2 p.m.
Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.Categories: Emerging Trends -
WebinarFree for Independent Practitioners Alliance Section and PRSSA MembersPRSA IPA Business-Building Webinar Series: Nov. 2026
Nov. 18, 2026, 2 p.m. – 3 p.m.
This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.Categories: Special Interests -
WebinarFree for Independent Practitioners Alliance Section and PRSSA MembersPRSA IPA Business-Building Webinar Series: Dec. 2026
Dec. 9, 2026, 2 p.m. – 3 p.m.
This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.Categories: Special Interests -
WebinarAI Pulse: December Briefing
Dec. 14, 2026, 1 p.m. – 2 p.m.
Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.Categories: Emerging Trends -
WebinarFree for PRSA and PRSSA Members10 Things Your Boss Wishes You Knew About Technology and Innovation In PR
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
This webinar will explore some of the most recent trends in PR technology and innovation.Categories: Communication Strategy, Emerging Trends, Techniques & Tactics -
WebinarFree for PRSA and PRSSA Members5 Things You Didn't Know About ChatGPT That Can Supercharge Your RPIE Model
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
Join this webinar to learn five powerful ways to pair ChatGPT with the RPIE framework.Categories: Emerging Trends, Techniques & Tactics -
WebinarFree for PRSA and PRSSA MembersAct Like a Communicator, Think Like a CEO
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
Your communications team is a master of their domain. However, you need them to go beyond being great communicators — you need dynamic employees trained to look around corners, consider holistic enterprise goals and keep an eye on the bigger picture. In short, you need them to think like a CEO.Categories: Communication Strategy, Leadership & Management, Techniques & Tactics -
WebinarFree for PRSA and PRSSA MembersAdvanced AI Strategies and Use Cases for Communications Pros
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
Join this webinar for an action-packed session that goes far beyond basic AI theory. Matusky will offer sophisticated, real-world insight into how AI can truly transform PR workflows, results and impact.Categories: Emerging Trends, Techniques & Tactics -
WebinarFree for PRSA and PRSSA MembersAI Prompting Strategies for PR Results
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
Watch this on-demand webinar to learn a proven framework for writing AI prompts that deliver accurate, on-brand results.Categories: Communication Strategy, Emerging Trends, Techniques & Tactics -
WebinarAI Tools for the Modern Communicator: Technology, Ethics and Future Trends – Part 1
On-Demand
Designed to equip working PR professionals with foundational AI knowledge, this series emphasizes how AI can enhance strategic decision-making, foster innovation, and ensure ethical practices in the rapidly advancing field of contemporary public relations.Categories: Emerging Trends, Ethics, Techniques & Tactics -
WebinarAI Tools for the Modern Communicator: Technology, Ethics and Future Trends – Part 2
Dec. 30, 2099 5:01 a.m. – 6:01 a.m.
The AI Tools for the Modern Communicator: Technology, Ethics and Future Trends video series is designed to provide an update to the original series and equip professionals with the latest developments in the fast-evolving AI landscape.Categories: Emerging Trends, Ethics, Techniques & Tactics
