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PRSA is the preeminent learning organization focused on professional development for public relations and communications professionals, offering a range of events, programs, and webinars designed to provide practical insights, enhance skills, and foster industry connections throughout the year.

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  •  Certificate Program
     Course/Workshop
    Digital-First Communications: Strategy, Social Media & Impact

    Feb. 25 – Apr. 1, 2026

    This program emphasizes how strategic social media thinking can enhance stakeholder relationships, drive measurable business outcomes and position communicators as essential strategic partners in today’s digital-first landscape.
    Categories: Communication Strategy, Emerging Trends, Social Media
  •  Certificate Program
     Course/Workshop
    Internal Communication: The Comms Superpower for the AI Age

    Mar. 5 – Apr. 23, 2026

    The Certificate Program combines timeless IC fundamentals with cutting-edge research on how AI is changing the pace of work and the structure of organizations, and is intended to prepare participants to be competent, confident and adaptable in a rapidly changing workplace.
    Categories: Communication Strategy, Emerging Trends
  •  Conference
    PRSA 2026 Counselors to Higher Education Senior Summit

    Mar. 9 – 11, 2026

    Atlanta, GA

    The Counselors to Higher Education (CHE) Senior Summit brings together communications, PR, and marketing leaders from college campuses across the U.S.
  •  Webinar
    AI Pulse: March Briefing

    Mar. 9, 2026 1:00 p.m. – 2:00 p.m.

    Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.
    Categories: Emerging Trends
  •  Webinar
     Free for Association/Nonprofit Section Members
    Influencer Impact: Strategies for Outreach and Engagement in Nonprofits and Associations

    Mar. 11, 2026 12:00 p.m. – 1:00 p.m.

    Join this session to explore how mission-driven organizations can move beyond transactional influencer outreach to create authentic collaborations that build trust, expand reach, and drive real-world impact.
    Categories: Communication Strategy, Social Media, Special Interests
  •  Webinar
     Free for Independent Practitioners Alliance Section Members
    PRSA IPA Business-Building Webinar Series: Feb. 2026

    Mar. 11, 2026 2:00 p.m. – 3:00 p.m.

    This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.
    Categories: Special Interests
  •  Webinar
     Free for PRSA and PRSSA Members
    5 Ways To Think Like a Reader

    Mar. 12, 2026 3:00 p.m. – 4:00 p.m.

    Write the message your readers want to read — not the message you wish they wanted to read. Walk away with a four-step strategy for drawing readers in and moving them to act.
    Categories: Techniques & Tactics, Writing
  •  Webinar
     Free for PRSA and PRSSA Members
    Business for Communicators: Fundamentals of Corporate Finance for Value Creation

    Mar. 17, 2026 3:00 p.m. – 3:45 p.m.

    Join this webinar to learn the story told by each corporate financial statement and how to begin positioning your contributions as a communicator in terms that resonate with business leaders.
    Categories: Leadership & Management
  •  Free for PRSA and PRSSA Members
    Member Mondays 2026: March Edition

    Mar. 23, 2026 1:00 p.m. – 1:45 p.m.

    Member Mondays is an initiative designed to foster direct engagement and provide valuable information sharing within our professional community. These conversations aim to create a space for meaningful dialogue, collaboration, and the exchange of ideas.
    Categories: Emerging Trends
  •  Webinar
     Free for Independent Practitioners Alliance Section Members
    PRSA IPA Business-Building Webinar Series: March. 2026

    Mar. 25, 2026 2:00 p.m. – 3:00 p.m.

    This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.
    Categories: Special Interests
  •  Conference
    PRSA 2026 Counselors Academy Spring Conference

    Apr. 13 – 15, 2026

    Carlsbad, CA

    Surfing the Wave - Leading Agencies with Purpose and Precision
  •  Webinar
    AI Pulse: April Briefing

    Apr. 13, 2026 1:00 p.m. – 2:00 p.m.

    Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.
    Categories: Emerging Trends
  •  Webinar
     Free for PRSA and PRSSA Members
    Tying Communications Outputs to Business Outcomes

    Apr. 14, 2026 3:00 p.m. – 4:00 p.m.

    Join this webinar to explore how PG&E built a PR analytics model that connects communications data directly to business KPIs like customer satisfaction and news recall.
    Categories: Measurement & ROI, Techniques & Tactics
  •  Course/Workshop
    Beyond Prompts: Building Trusted AI Workflows

    Apr. 21 – 22, 2026

    This two-day, hands-on workshop equips PR and communications professionals with proven strategic methods to build consistent, future-ready AI-supported workflows that remain effective as technology evolves.
    Categories: Emerging Trends, Techniques & Tactics
  •  Webinar
     Free for Independent Practitioners Alliance Section Members
    PRSA IPA Business-Building Webinar Series: April 2026

    Apr. 22, 2026 2:00 p.m. – 3:00 p.m.

    This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.
    Categories: Special Interests
  •  Free for PRSA and PRSSA Members
    Member Mondays 2026: April Edition

    Apr. 27, 2026 1:00 p.m. – 1:45 p.m.

    Member Mondays is an initiative designed to foster direct engagement and provide valuable information sharing within our professional community. These conversations aim to create a space for meaningful dialogue, collaboration, and the exchange of ideas.
    Categories: Emerging Trends
  •  Course/Workshop
    APR Virtual Boot Camp

    Apr. 29 – May. 1, 2026

    This course is designed to provide a setting for busy professionals to focus on final preparations. We strongly recommend that candidates complete previous preparations through their local chapter, on their own or by taking the APR Online Course. (This is not a seminar for those beginning their APR journey.)
    Categories: Accreditation Preparation & Renewal
  •  Course/Workshop
    The Three Essential Stories Every PR Pro Needs To Succeed

    May. 5 – 12, 2026

    This three-part workshop takes a deep dive into crafting compelling narratives on behalf of the organizations we represent, the leaders and clients we serve, and ourselves.
    Categories: Communication Strategy, Techniques & Tactics
  •  Webinar
     Free for PRSA and PRSSA Members
    From Uncertainty to Clarity: How To Lead Through Tumultuous Times

    May. 6, 2026 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn to navigate today’s chaos with confidence, master critical skills and be armed with 20 tactical actions for leading courageously, empowering teams and inspiring performance during these times.
    Categories: Leadership & Management
  •  Webinar
    AI Pulse: May Briefing

    May. 11, 2026 1:00 p.m. – 2:00 p.m.

    Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.
    Categories: Emerging Trends