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Heide Harrell, APR

Vice President & Communications Director
Private Wealth Management, Stephens Inc.
Little Rock, Arkansas

With nearly 20 years of public relations, communications and marketing experience, Heide Harrell, APR, currently serves as vice president and communications director of the Private Wealth Management division at Stephens Inc., an independent financial services firm headquartered in Little Rock, Arkansas. In this role, she oversees the strategies and implementation of communications for the division as well as assist in relationship building opportunities for its financial consultants across the U.S.


Prior to joining Stephens Inc., Harrell was director of marketing and business development at Rose Law Firm, the oldest law firm west of the Mississippi. Additionally, she spent nearly six years at Stone Ward as a senior public relations account manager and senior brand manager. Harrell also worked for two years at Mangan Holcomb Partners as a public relations account executive as well as five years for now Congressman J. French Hill at the former Delta Trust & Bank as communications and marketing officer.


She obtained a bachelor’s degree in speech communications from the University of Central Arkansas and a master’s degree in applied communication studies from the University of Arkansas at Little Rock. Harrell is APR certified and is a past president of the PRSA Arkansas Chapter, past chair of the Southwest District and was a member of the 2018 PRSA National Nominating Committee. She is currently serving her second two-year term on the PRSA Board of Directors


Harrell is a graduate of the Little Rock Regional Chamber of Commerce Leadership Greater Little Rock program (Class XXIX), the 2021 Arkansas Business Executive Leadership Academy and serves as an executive board member for the UA Little Rock Alumni Association. In 2020, she was selected as an honoree in the 27th class of Arkansas Business 40 Under 40.