Home / About / National Leadership / James Shackelford, APR

James Shackelford, APR

President & Chief Executive Officer


New York, NY


James Shackelford, APR, is President and Chief Executive Officer of SomaComm, a public relations, communications and marketing consultancy that has supported and counseled clients that include Salesforce, AARP, Be The Match, Microsoft, Westinghouse, Walmart, Sam’s Club, and UNICEF. 

Prior to SomaComm, Shackelford oversaw a mix of communications, public affairs and policy, brand, marketing and community affairs in senior leadership roles across publishing, media and financial services.

Shackelford is a past national chair of the PRSA Diversity & Inclusion Committee and the Corporate Communications Section and serves on the St. John’s University Public Relations Program Advisory Board and the Board of Directors of the American Classical Orchestra, which calls Lincoln Center its home. He is also a member of the National Press Club of D.C. and serves on the NPC Communicator’s Team.