PRSA Foundation Presents: Advancing Hispanic Representation in PR and Communications

Join the Conversation That Can Shape the Future of Our Industry

Hispanics make up nearly 20% of the U.S. population and drive one of the most powerful consumer markets in the world, yet they remain significantly underrepresented in public relations and communications. If U.S. Latinos were a country, they’d rank among the top 5 economies in the world ($4.1 Trillion). Hispanic outreach is no longer a nice add-on; it’s a business imperative. These numbers make one thing clear: Representation matters.

This inspiring virtual summit brings together industry titans to discuss:

• Proven strategies to attract and retain more Hispanic professionals.
• The power of mentorship and allyship in advancing careers.
• How Hispanic voices strengthen the future of communications.

Panelists:

• Isabel Abislaiman, senior vice president and senior partner, FleishmanHillard
• Michael Estevez, vice president, communications, Bristol Myers Squibb
• Rosemary Mercedes, senior vice president, global communications, BBC Studios

Moderator: Stephen Chavez, president and CEO, ChavezPR

Presented by the PRSA Foundation. All proceeds from registration fees will benefit the PRSA Foundation.