PRSA Launches ICON 2026 Creator Collective to Bring New Voices to Conference Storytelling
Aug. 20, 2026
Six communications professionals and content creators selected to share their perspectives before, during and after PRSA’s annual conference
NEW YORK, Aug. 20, 2026 — PRSA today announced the selection of six communications professionals and content creators for the PRSA ICON 2026 Creator Collective, a pilot initiative created to bring fresh voices and perspectives to the industry’s premier annual conference and largest gathering of communications professionals.
Following a competitive application process that drew interest from a diverse group of communications professionals, six applicants were selected to participate in the pilot. The Creator Collective introduces a different approach to ICON storytelling, giving communications professionals an opportunity to share the conference through their own voices, platforms and perspectives. Each participant will receive complimentary registration to PRSA ICON 2026, taking place Oct. 18–20 at the Orlando World Center Marriott in Orlando, Fla.
The six members of the 2026 Creator Collective are:
- Daniel Mendez Arostica, MBA
- Omari Evans
- Michelle Garrett
- Kourtney Janeau, M.M.C.
- Brittany Mobley
- Melissa Rodriguez
Throughout the ICON experience, Creator Collective members will develop and share original content before, during and after the conference, providing their audiences with an inside look at the people, ideas and experiences shaping the future of communications.
“The Creator Collective is especially meaningful because it was conceived by our communications manager, Courtney Vance, who is always looking for creative ways to connect PRSA with the communications community,” said Linda Beltran, APR, chief communications officer of PRSA. “Courtney’s vision reflects the creativity and initiative that define our team. This is exactly the kind of innovation that will move PRSA forward while creating new opportunities for communications professionals to showcase their voices, creativity and unique perspectives.”
From pre-conference anticipation to real-time moments in Orlando and post-ICON takeaways, the Creator Collective will give audiences new ways to follow and engage with the ICON experience.
PRSA ICON 2026 will bring together communications professionals from across the country for three days of professional development, thought leadership and networking. Programming will explore the issues transforming the profession, including artificial intelligence, leadership, crisis communications, reputation management, measurement, executive visibility and emerging trends.
About PRSA
PRSA is the leading professional organization serving the communications community through a network of more than 400 professional and student chapters in the U.S., Argentina, Colombia, Mexico, Peru and Puerto Rico. Guided by its Code of Ethics, PRSA empowers its members to succeed at every stage of their careers through a wide breadth of premium professional development programs, exclusive networking events and leadership opportunities. Signature events include the Anvil Awards and ICON, the premier annual gathering for communications professionals and students. For more information, visit www.prsa.org.
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Media Contact:
Linda Beltran
