Roy Abdo
Roy Abdo is the founder and CEO of Digital Revamp, a digital marketing and communications agency that helps associations, nonprofits and C-suite leaders tell their best story online and build authentic connections with the audiences they serve. He advises communicators on digital storytelling and executive personal branding to deliver more relevant, personalized communication at scale without losing their organization's authentic voice.
Roy's results speak to what's possible when storytelling meets emerging technology. His agency's long-running partnership with SHRM helped grow the organization's content reach to more than 5 million views monthly and contributed to its CEO's recognition among LinkedIn's "Top Voices for Associations and Advocacy." He has advised the Military Health System for the U.S. Department of Defense on communication strategy, spoken on behalf of the U.S. Department of State and previously served as a digital media consultant at Gallup. A certified CliftonStrengths and High-Performing Team coach and former adjunct professor of marketing, Roy holds an MBA in digital marketing from Johns Hopkins University's Carey Business School.
In a moment when communicators are asked to do more with less, Roy helps mission-driven organizations stay human-centered and resilient using AI to make every member, donor and stakeholder feel genuinely seen.
Roy's results speak to what's possible when storytelling meets emerging technology. His agency's long-running partnership with SHRM helped grow the organization's content reach to more than 5 million views monthly and contributed to its CEO's recognition among LinkedIn's "Top Voices for Associations and Advocacy." He has advised the Military Health System for the U.S. Department of Defense on communication strategy, spoken on behalf of the U.S. Department of State and previously served as a digital media consultant at Gallup. A certified CliftonStrengths and High-Performing Team coach and former adjunct professor of marketing, Roy holds an MBA in digital marketing from Johns Hopkins University's Carey Business School.
In a moment when communicators are asked to do more with less, Roy helps mission-driven organizations stay human-centered and resilient using AI to make every member, donor and stakeholder feel genuinely seen.