Melissa Benhaim
Melissa Benhaim is the founder of Benhaim Public Relations, a Miami-based travel and hospitality PR consultancy. A background in hospitality operations and a foundation in travel public relations has uniquely positioned Melissa in the industry. After starting her career with Four Seasons Hotels & Resorts, Melissa has managed PR and social media for travel and hospitality clients across the U.S. and the Caribbean, securing media coverage in the outlets that matter to them most.
Melissa’s work has earned an Adrian Award from HSMAI and she is a three-time winner of the Smart PR Inner Circle Best Pitch of the Year international PR competition. A frequent industry speaker, Melissa has presented at the Independent Hotel Show on opening the only hotel within Everglades National Park and leveraging nontraditional media; the Florida Public Relations Association on the strategy behind award-winning pitches; the Outdoor Writers Association of America on strengthening collaboration between outdoor writers and communications teams; and the American Alliance of Museums on media relations fundamentals. Melissa holds a Bachelor of Science in hotel administration from Cornell University.