Brandon Chesnutt

Brandon Chesnutt (photo)

If Brandon Chesnutt had a superpower, it would be “clarity of thought.” When a client partner can’t see the proverbial forest through the trees, he is the expert who starts cutting down obstacles with a chainsaw in order to clear a path.

As vice president of digital strategy and development at Identity, Brandon is responsible for architecting client programs and providing an elevated level of strategic insight and direction across the agency. And when there is a marketing challenge or issue, he’s the one who digs deep to find the right solution. Just give him a whiteboard and let him run.

After joining the agency in 2007, Brandon founded Identity’s social media practice group, which is recognized as one of the first dedicated social media teams within Detroit’s PR landscape. And once it became clear that social media wasn’t going anywhere, Brandon’s team helped to propel the agency’s growth and diversification of services within the digital space. While leading Identity’s social media efforts, he garnered more than a dozen social media and communications awards for digital strategy, content development, company blogs, crisis communications and more. This has led to the development and launch of hundreds of successful campaigns on behalf of high-growth startups, mid-size companies, real estate centers and mixed-use properties, organizations operating within highly regulated industries, and Fortune 100 brands.

Organization

Vice President of Digital Strategy & Development Identity