Lilly Cortes Wyatt, APR
Lilly Cortes Wyatt, APR is the founder of SociosPR, an integrated communications firm known for its expertise in multicultural strategies and cultural competence. Drawing from her journalism background, Lilly leads a team with over a century of combined experience delivering tailored, human-centered communication solutions. With a commitment to diversity in thought and approach, Lilly offers insights that are intersectional, socially conscious and environmentally aware, empowering clients to connect authentically with diverse audiences. Her leadership and impact have been widely recognized: she received the Sacramento Business Journal’s Woman Who Means Business Award, the Outstanding Leader Award from NAWBO, the Sacramento Republic FC x SMUD Juntos Leadership Award and multiple PRSA Influence Awards. Under her direction, SociosPR has been named one of Sacramento’s Fastest Growing Companies and in 2024 was honored as PRSA’s Influential Organization of the Year.