Joseph Favorito
Joe Favorito is a renowned strategic communications and marketing expert with over 35 years of experience leading high-profile programs for hallmark brands such as the New York Knicks, the WTA and the USTA. As an elite independent consultant since 2008, he has shaped the storytelling and brand strategy for a vast portfolio of global clients including FIFA, the NFL and major entertainment productions. His industry influence is underscored by consistent "Power Player" and "Must Follow" rankings from Forbes and Sports Business Journal, alongside his role as co-host of the popular Columbia University sports podcast. Beyond his consulting work, Joe is a dedicated educator at Columbia and Fordham and the author of the definitive, widely-used textbook on sports publicity.