Gina Lehe

Gina Lehe (photo)
Gina Lehe is the managing director of communications, strategy and branding at the NCAA. Before the NCAA, Lehe spent more than 20 years in postseason college football most recently at the College Football Playoff as senior director of external relations and branding. Lehe served in similar capacities for the Rose Bowl Game, Fiesta Bowl and Insight Bowl. In 2017, she was named a Game Changer by the SportsBusiness Journal. This June, she will be induced into the CoSIDA Hall of Fame Class of 2022. Originally from Pacific Grove, California, Lehe graduated from Arizona with a Bachelor of Arts in communications. She and her husband, Adam, have two daughters, Adriana and Natalia.

Organization

Managing Director, Communications NCAA