Healthy Newspapers = Healthy Communities

Ever send out a press release only to hear the sound of crickets? Learn about the challenges facing journalists today and what's really happening inside newsrooms across the nation. Find out why local journalism is more important than ever and the scary things that can happen when it goes away, especially as it relates to public health -- an even more pressing topic in the wake of the coronavirus pandemic. Come away with tips on how institutions of higher education can help fill the gap by supporting local media outlets as well as learning to tell their own stories. We will discuss the state of journalism in the U.S. today and why it's so important for media relations teams to know what journalists are up against.

Heather Henley worked in newsrooms for over a decade before joining Augusta University. She knows the challenges and understands how newsrooms work -- her own communications staff operates much like a newsroom, for good reason. We'll be covering specific examples of ways to support local journalists and tips on how to better tell your own stories and share them with media.
Heather-Henley
Heather Henley

Director News & Information, Augusta University

Presenter