Returning to Work? Mind the Communications Gap

August 26, 2021 2:00 p.m. – 2:45 p.m.

Chat, intranets, mobile apps, digital signage, email . . . the list of tools used by communicators to get information to, communicate and engage with their employees goes on and on and continues to grow.  There are now dozens of employee communications solutions on the market with some claiming to solve the many challenges that internal communications professionals face in their day-to-day work.  But do they really?

During this interactive breakout session, Jeff Corbin, Principal of ECA Consulting Group, and former founder and CEO of APPrise Mobile, will review the current landscape of the employee communications applications (ECA) market as defined by tech analyst firm, Gartner, and will demystify  what is increasingly becoming a very confusing topic for communicators.

He will also walk attendees through a three-step diagnostic process to help identify gaps that exist in an organization's ECA tech stack to ensure that internal communications professionals effectively and efficiently reach all employees in their organizations. 
No Photo Available | PRSA, Public Relations Society of America, Inc.
Jeff Corbin

Principal, ECA Consulting Group

Presenter