ICON 2023 PRSA Conference


Join us in Nashville!

Students at ICON
Students at ICON

With five days full of countless events and incredible opportunities, it is a good idea to start planning now to make sure you are able to attend this amazing Conference. If you haven’t decided to attend or need more information to convince your fellow Chapter members, here are a few things to keep in mind.

What is ICON?
ICON is an event that brings public relations/communications students and professionals from around the world together for professional development and networking. Attendees will get to hear from many industry professionals about their experience and best practices, have the opportunity to attend general sessions at the PRSA International Conference, as well as some of the PRSA networking events. International Conference is a can’t miss event.

What are the benefits of attending the Conference?
The Conference offers attendees an opportunity to learn from professionals and peers in one event. Attendees also get to experience and explore a new city while making new friends along the way. For many, the connections made at an event like Conference will advance their careers in a way that no other event can.


Online registration is now closed.

To inquire about registration on-site, please email Jeneen Garcia at jeneen.garcia@prsa.org.

Already registered?
Navigate, network and participate in ICON event activities with the mobile app.

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Students at ICON
student speaking at microphone

View the photos from PRSSA ICON 2022

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Schedule at a Glance

PRSSA ICON for Students

Friday, Oct. 13
2—7 p.m.ICON Registration
2:30—3:30 p.m.PRSSA Student Run Agency Session
2:30—3:30 p.m.PRSSA District Conference/Event Planning Session
4—5 p.m.PRSSA Friday Keynote Address
7:30—8:30 p.m.PRSSA Sweet and Salty Social – Welcome Reception
Saturday, Oct. 14
7 a.m.—7 p.m.ICON Registration
8:30—10:30 a.m.PRSSA Awards Ceremony Breakfast
11–12:30 a.m.PRSSA Keynote Address & Roll Call
1 –2:15 p.m.PRSSA Leadership Recognition Luncheon
2:30—3:30 p.m.PRSSA PD Set
3:45—4:45 p.m.PRSSA PD Set
5 – 6 p.m.PRSSA PD Set
Sunday, Oct. 15
7 a.m.—7 p.m.ICON Registration
9—11 a.m.Champions for PRSSA Breakfast
1—2:45 p.m.ICON Opening General Session (Keynote Speaker: David Epstein)
3—4 p.m.PRSSA Sunday Keynote Address
4:15—5 p.m.PRSSA Is Your Resume Ready? Special Session
5:15—6 p.m.PRSSA Master the Interview Special Session
5:15—6:45 p.m.PRSSA Adviser Session for PRSSA Faculty and Professional Advisers
Monday, Oct. 16
8 a.m.—5 p.m.ICON Registration
10 a.m.— 12:30 pmPRSSA Career Development Exhibition **
1—2:30 p.m.ICON General Session (Keynote Speaker: Michele Norris)
3—4 p.m.ICON Professional Development Workshops Set 5
4:15—5:15 p.m.ICON Professional Development Workshops Set 6
5:15—7:15 p.m.ICON Diversity & Inclusion Reception
Tuesday, Oct. 17
7:30—11 a.m.ICON Registration
8:30—9:30 a.m.ICON Professional Development Workshops Set 7
9:45—10:45 a.m.ICON Professional Development Workshops Set 8
11—12:30 p.m.ICON Closing General Session (Keynote: TBA)


Schedule is subject to change without notice.
Check back frequently for the most up-to-date schedule.


Online registration is now closed.

To inquire about registration on-site, please email Jeneen Garcia at jeneen.garcia@prsa.org.




Registration Info

Conference Rates

PRSSA Student Conference 
PRSSA Member$385
PRSSA Faculty Adviser$385
PRSSA Faculty Adviser + Educators Academy Summit$550

Online registration is now closed.

To inquire about registration on-site, please email Jeneen Garcia at jeneen.garcia@prsa.org.

Hotel & Travel

Hotel Info

Gaylord Opryland® Resort & Convention Center
Gaylord Opryland® Resort & Convention Center

Gaylord Opryland® Resort & Convention Center, the flagship of Gaylord Hotels®, is in Nashville, Tennessee — just 10 minutes from Nashville International Airport. The resort is easily accessible to Music City’s legendary attractions, including the Grand Ole Opry® , Ryman Auditorium® , Wildhorse Saloon® and the General Jackson® Showboat.

The discounted room block at Gaylord Opryland is now expired. Click here to book direct with Gaylord Opryland (pending availability) or here to explore other hotel options in the area

Please Note: Gaylord Opryland® Resort & Convention Center, is cashless throughout your experience.
The resort accepts credit card and mobile payments only, including front desk, food and beverage locations, special events and parking. Cash-To-Card kiosks are available to convert cash to gift cards accepted throughout the venue.
All retail outlets will continue to accept cash.

Nashville Welcomes PRSA

A creative melting pot that seamlessly stirs together rock, country, bluegrass, jazz, and more, Music City also blends in world-class art, award-winning cuisine, unique shops and boutiques, and outdoor activities to create an unforgettable experience filled with sweet southern soul. Allow Music City to draw you in and become a part of its song.

Learn More About Nashville!



Important Notice: Beware of Unauthorized Hotel Room Offers
We hope you're as excited as we are for PRSA ICON 2023! As the event approaches, we want to ensure your experience is hassle-free and enjoyable. Unfortunately, there have been reports of unauthorized hotel room offers, commonly known as "room poachers," targeting our audience.
Please be vigilant and beware of these unauthorized solicitations. Room poachers often claim to be affiliated events and may offer discounted hotel accommodations. However, they are not authorized partners, and booking through them could lead to potential issues, including: 
1. Unconfirmed reservations. 
2. Unexpected additional fees. 
3. Lack of support in case of reservation changes or issues. 
4. The risk of providing personal and financial information to unverified sources. 
To secure your accommodations at the Gaylord Opryland Hotel & Convention Center for PRSA ICON 2023, we strongly recommend the following: 
1. Always book your hotel room through the official ICON 2023 hotel web link found here.  
2. Verify the legitimacy of any emails or phone calls claiming to offer special deals on accommodations by contacting the hotel directly at: 1(615)889-1000. 
Thank you for your cooperation in helping us maintain the integrity of PRSA ICON 2023. We can't wait to welcome you to an incredible event experience! 



Grossman Group

Champions for PRSSA
American University School of Communication
Columbia University
The George Washington University

PRSA is a proud member of
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