PRSA IPA Business Building Webinar: Why Communicators Must Make Space For Diverse Voices
May 25, 2022 2:00 p.m. – 3:00 p.m.
Featuring Jennifer Hudson, APR
As a PR professional, you know how to get visibility for your clients, but it’s easy to abdicate your other responsibility – serving them as a strategic advisor. In this session, discover how to be the trusted advisor your clients need by leading ongoing corporate messaging sessions that add meaningful revenue to your business. You’ll also demystify how, in your expanded advisory role, to support your clients to create messaging that is inclusive of diverse voices and moves people to take action.
In this engaging presentation, you’ll discover how to:
- Level-up from a PR professional to a de facto strategic advisor to C-Suite leaders
- Explore how to lead corporate messaging sessions with corporate clients to create more authentic and inclusive messaging and add consistent, meaningful revenue to your business
- Support diversity, equity, and inclusion by incorporating diverse (and marginalized) voices in corporate messaging sessions
Hosted by the Independent Practitioners Alliance Section. Paid registration for non-IPA Section members includes the live webinar and video playback for one month.