PRSA IPA Business-Building Webinar Series: Aug. 2025

Straight Talk on PR Ethics: Skills, Shortfalls and Smart Counsel

As public relations professionals, we hold a special obligation to operate ethically. For Accredited members (APR or APR+M), maintaining that standard includes renewing accreditation every three years by earning Continuing Education Units (CEUs)—with at least one focused on ethics.

This month, IPA’s Business Building webinar series turns the spotlight on ethics. Join us for an engaging and practical session designed to deepen your understanding and strengthen your ethical decision-making.  In this insightful webinar, our guest speaker will guide us in exploring:

• The Top 10 essential ethics competencies
• The 10 ethics competencies that are lacking
• Ethics Counsel in Practice (decision models/techniques, ethical frameworks, etc.)

Whether you’re pursuing CEUs or simply committed to ethical excellence, this webinar is a must-attend.

Schedule conflict? Register anyway and we’ll send you a link to the on-demand replay you can watch at your convenience.

Hosted by IPA Program Chair and successful indie Wendy Kurtz, APR, this highly rated, monthly webinar series is designed specifically for independent professionals.  It features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.

Hosted by the Independent Practitioners Alliance. Paid registration for non-IPA Section members includes the live webinar and video playback for one month.