Mayo Clinic’s Approach to Social Unrest and Issues Management

December 31, 2099 12:00 a.m. – 1:00 a.m. (Eastern Standard Time)

Mayo Clinic Public Affairs uses a quantitative model to enhance the organization's qualitative decision-making process in response to social unrest. The fact-based tool supports staff at Mayo Clinic who must make judgment calls and communications recommendations to leadership. The social unrest scorecard is one example of Mayo Clinic's team-based approach to issues management.

In this webinar, learn first about the scorecard and how it continues to evolve to meet changing external dynamics and our organization's internal needs. Then, hear about other processes and templates Mayo Clinic uses for a consistent approach to issues management across all its sites and areas of expertise. The presentation will include examples of our responses to social unrest, along with tools and tips for issues management at your organizations.


Accreditation Information

Participants with the APR credential earn 0.5 CEUs for a webinar.




Communication Strategy, On-Demand, Techniques & Tactics, Webinar