Counselors to Higher Education Section
The Counselors to Higher Education (CHE) Section is a community of senior-level communications leaders and aspiring leaders who serve higher education institutions. Through in-person programs, publications and webinars, this specialized group of nearly 600 members shares knowledge, analysis and trends so that Section members have the tools they need to serve as strategic public relations and communication leaders for their college or university. This network of peers will help you promote the value, power and appropriate role of public relations to your institution’s stakeholders.
John Morgan, Associate Vice President for Public Relations at Quinnipiac University, says, “Joining a Section has been one of the best decisions of my professional career as it has allowed me to amass a fantastic network of higher education colleagues from across the country.”
The Power of Voice Senior Summit

CHE will celebrate its 25th anniversary in Nashville right before ICON 2023. This year's Senior Summit theme is "The Power of Voice," which is more than just being heard. The Power of Voice through public relations and strategic communications can not
only increase awareness of higher education outcomes, but also influence attitudes and values needed to sustain it as a critical mobilizer of society.
Join us for the nation’s premier event for higher education communication and marketing leaders from across the country and around the world. Take this opportunity for learning, networking and fun in Nashville, Tenn.!
Designed by higher education communicators for higher education communicators, the Summit’s program is developed by the PRSA CHE Section. You’ll hear big ideas that will help you make a big impact on how to address your campus’ communications and marketing initiatives and issues.
Member Resources
Members are encouraged to share news of professional accomplishments (new jobs, promotions, awards, published papers, speaking engagements) to cheprsa@gmail.com.Nonmember Resources
- University social media guidelines example
- CHE Blog
- Sample COVID19 Websites/Dashboards from University of Denver, Tulane University, University of Washington, and William & Mary
Related Learning
2020 Patrick Jackson Lecture Recap