Program

2020 Corporate Communications Conference Program

We are currently planning the 2020 Corporate Communication Conference. For reference, expand the 2019 program lineup below.

2019 Program Lineup

We are currently planning the 2020 program. The program from the 2019 event appears below for reference.

2019 Conference Program

Thursday, June 27
7:30 a.m.– 5 p.m.	Registration
8–9 a.m.	Breakfast
9–10:30 a.m.	Opening Keynote: A Conversation With Joanna Coles Moderator: James Shackelford, APR, 2019 Conference Chair; president & CEO, SomaComm
10:45–11:45 a.m	Roundtable Discussions Facilitators: Towanda Long, APR — Creative Carla Wooley, APR — External, Media Relations Travis Bullard — Internal Communications Becca Arrington — Digital & Social Media Kate McClain Todd — Crisis & Reputation
Noon–1:30 p.m.	Luncheon Keynote The State of PR & Communication Marketing Speaker: Russell Dubner, president & CEO, Edelman U.S. Moderator: Kathleen Q. Sebastian, 2019 Section Chair; advisor, internal communications, BP
1:45–2:45 p.m.	Breakout Sessions I Internal Communications Speaker: Amy Jenkins, director of client strategy, APPRise Mobile Influencers: Building an Influential Corporate Storytelling Strategy Speaker: Danica Kombol, CEO, Everywhere Agency
3–4 p.m.	Breakout Sessions II Decoding Diversity in PR Speaker: Shanita Akintonde, 2019 Diversity Chair A New DTC Mindset: What Communications Professionals Can Learn from Today's Leading Direct to Consumer Brands Speakers: Tiffany Guarnaccia, CEO, Kite Hill PR, founder, Communications Week Meredith Klein, director of media and public relations, Jet.com
4:15–5:15 p.m.	Breakout Sessions III The Power of Experiential In Communications - Creating Your Own Moments Speaker: Jennifer Cho, EVP & GM Southwest, Weber Shandwick
5:30–6:30 p.m.	Networking Reception — New York Marriott Downtown
6:30–9 p.m.	Dinner On Your Own
Friday, June 28
8–8:45 a.m.	Breakfast
8:45–9:45 a.m.	Morning Keynote: Media Panel Moderator: Towanda Long, APR, Charlotte Pipe & Foundry
10–11 a.m.	Breakout Sessions IV Plot Twist: How to Shake Up Your Storytelling Speaker: Brandi Boatner, digital experience manager, IBM The Latest Science of Being Heard Speaker: Elizabeth Edwards, founder & president, Volume PR & 11th Octave
11:15–12:15 p.m.	Breakout Sessions V Driving Thought Leadership Through Content Marketing Speaker: Brooke Traister, APR, global content, Texas Instruments Putting Data into Context: Building a Data-First PR Function in an Age of Data-Driven Decision-Making Speaker: Mark Avera, vice president, Digital: Porter Novelli
12:30–2 p.m.	Luncheon Keynote Chief Communications Officer Roundtable Speakers: Stacey Jones, managing director, global corporate communications lead, Accenture Cheryll Forsatz, vice president, corporate communications & public relations Ferrero (Ferrero Rocher, Nutella, Tic Tac and others) Jason D. King, senior vice president, corporate communications & marketing, Clear Channel Outdoor Craig Minassian, chief communications & marketing officer, The Clinton Foundation Moderator: Todd Blecher, director, external communications, Defense, Space & Security, Boeing
2-2:15 p.m.	Closing Remarks Speaker: James Shackelford, APR, 2019 Conference Chair; president & CEO, SomaComm

Banner for the Corporate Communication Conference taking place in NYC

Save $100 when you register by May 27, 2020!