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PRSA is the preeminent learning organization focused on professional development for public relations and communications professionals, offering a range of events, programs, and webinars designed to provide practical insights, enhance skills, and foster industry connections throughout the year.

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  •  Certificate Program
     Course/Workshop
    Strategic Communications for Associations and Nonprofits Certificate Program

    Nov. 5 – Dec. 17, 2025

    For associations and nonprofits, effective communication is not a luxury — it’s a necessity for advancing mission, maintaining trust and demonstrating value to members, donors, policymakers and the public. Yet in many organizations, communications efforts are under-resourced, reactive or misaligned with strategic priorities.
    Categories: Communication Strategy
  •  Webinar
    Stakeholders First: PR Essentials for Banking & Finance M&A

    Nov. 18, 2025 12:00 p.m. – 1:00 p.m.

    Join this webinar to learn practical communications strategies, highlight recent trends, and discuss how to engage public, internal, and community audiences for greater success and trust.
    Categories: Communication Strategy, Special Interests
  •  Webinar
    Discover Your Life & Leadership Purpose

    Nov. 18, 2025 4:00 p.m. – 5:00 p.m.

    Join this webinar to learn why discovering and actively living your purpose can UNLEASH greater success, fulfillment, and joy in your personal life, workplace, and communities.
    Categories: Diversity & Inclusion
  •  Webinar
    Communicator's Guide to Accessibility: ADA Essentials Every Communicator Should Know to Get Compliant and Stay Inclusive

    Nov. 19, 2025 3:00 p.m. – 4:00 p.m.

    This webinar breaks down the essential components of the Americans with Disabilities Act (ADA) as they relate to communication.
    Categories: Diversity & Inclusion, Special Interests
  •  Webinar
    PRSA Entertainment & Sports Fireside Chat — Ryan McCormick With Michael Levine

    Nov. 20, 2025 1:00 p.m.

    Join this webinar to discover the art of celebrity brand building, red-carpet strategy, navigating public crisis moments and the evolving media landscape in entertainment and sports.
    Categories: Branding, Special Interests
  • Cut Through the Noise: Smarter Media Insights

    Dec. 3, 2025 2:00 p.m. – 2:30 p.m.

    Join this session to learn how Truescope’s integrated AI transforms complex data into clear, actionable insights that can save time and money while staying on top of breaking news and social conversations.
    Categories: Emerging Trends
  •  Webinar
    PRSA IPA Business-Building Webinar Series: Dec. 2025

    Dec. 3, 2025 2:00 p.m. – 3:00 p.m.

    This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.
    Categories: Special Interests
  •  Webinar
    PRSA Storytellers: Reputation Resilience in the Age of Chaos: How PR, Creative, and Digital Teams Build Coherence Before the Crisis

    Dec. 3, 2025 4:00 p.m. – 5:00 p.m.

    Memes move faster than facts, misinformation is industrialized, and outrage has become an organizing force. In this climate, reputation is no longer something brands control, it’s something they cultivate, protect, and adapt in real time. This session explores how public relations, creative operations and digital asset management can come together to build reputation resilience, systems and habits that preserve trust when narratives spiral and chaos hits. Participants will learn how to pre
    Categories: Emerging Trends, Techniques & Tactics
  • Career Storytelling for Mission-Driven Professionals

    Dec. 4, 2025 1:00 p.m. – 2:00 p.m.

    Join this webinar to learn how to effectively highlight your value and accomplishments while keeping your organization’s mission at the forefront.
  •  Webinar
    5 Things You Didn’t Know About ChatGPT That Can Supercharge Your RPIE Model

    Dec. 4, 2025 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn five powerful ways to pair ChatGPT with the RPIE framework.
    Categories: Emerging Trends, Techniques & Tactics
  •  Webinar
    PRSA Entertainment & Sports Fireside Chat — Gail Dent With Tareia Williams Lee

    Dec. 10, 2025 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn about the art of brand storytelling, the evolution of communications, the ins and outs of working in corporate sports/communications and how students can maximize opportunities to work in the sports industry.
    Categories: Special Interests
  •  Course/Workshop
    Master Class in Strategic Communication

    Dec. 11 – 12, 2025

    New York, NY

    In this two-day, in-person Master Class, we’ll explore how communication professionals can apply strategic thinking to their work — how to think clearly, influence effectively and use language with impact.
    Categories: Communication Strategy
  •  Webinar
    AI Pulse: January Briefing

    Jan. 12, 2026 1:00 p.m. – 2:00 p.m.

    Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.
    Categories: Emerging Trends
  •  Webinar
    Future Watch 2026: Changes and Trends You Should Have on Your Radar

    Jan. 14, 2026 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn about potential signals of change and gain practical steps that you, as a PR professional, should consider taking today to help your organization better navigate the future.
    Categories: Communication Strategy, Emerging Trends
  •  Course/Workshop
    Yes, You Canva!

    Jan. 22 – 29, 2026

    Join this three-part Canva workshop to learn powerful presentation secrets — all through a PR messaging lens.
    Categories: Emerging Trends, Techniques & Tactics
  •  Webinar
    PRSA IPA Business-Building Webinar Series: Jan. 2026

    Jan. 28, 2026 2:00 p.m. – 3:00 p.m.

    This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.
    Categories: Special Interests
  •  Course/Workshop
    GEO for PR: How To Get Your Brand Named in AI Answers (Without Touching Code)

    Feb. 3 – 10, 2026

    A hands-on, nontechnical workshop that shows PR professionals how AI systems form answers — and how to use GEO (Generative Engine Optimization) to place credible facts where models actually look.
    Categories: Emerging Trends, Techniques & Tactics
  •  Webinar
    AI Pulse: February Briefing

    Feb. 9, 2026 1:00 p.m. – 2:00 p.m.

    Join leading experts each month for timely insights into the latest AI trends, tools, and developments. Designed for PR and communications professionals, this webinar series delivers practical strategies to help you stay ahead in an ever-evolving digital landscape.
    Categories: Emerging Trends
  •  Webinar
    PRSA IPA Business-Building Webinar Series: Feb. 2026

    Feb. 25, 2026 2:00 p.m. – 3:00 p.m.

    This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.
    Categories: Special Interests
  •  Webinar
    Business for Communicators: Fundamentals of Corporate Finance for Value Creation

    Mar. 3, 2026 3:00 p.m. – 3:45 p.m.

    Join this webinar to learn the story told by each corporate financial statement and how to begin positioning your contributions as a communicator in terms that resonate with business leaders.
    Categories: Leadership & Management