A Conversation on Managing the Ethics of AI

November-December 2023
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PR professionals have many questions on AI use.

Here are just a few. How is AI rolling out in your company, organization or classroom? How does its use affect our communications strategies and tactics? What is AI’s impact on our branding, voice and human dynamics? How can PR leaders create such important conversations at their organizations, to achieve real outcomes and brace for the coming wave of rapid change?

To find answers to these questions, I talked with Janet Johnson, co-founder of the AI Governance Group, a technologist for marketers and marketer for technologists who also teaches PR strategy at Portland State University in Portland, Ore.

Here, she shares insights about the rationale and ethical use of AI in business and beyond.

Return to Current Issue Tech and Social | November-December 2023
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