PRSA Appoints 2 as Senior Counsel to the Board of Directors

February 2023
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PRSA Appoints Errol Cockfield and Juan-Carlos Molleda as Senior Counsel to 2023 Board of Directors

PRSA has named Errol Cockfield and Juan-Carlos Molleda as senior counsel to the Board of Directors. 

Cockfield is a partner at Brunswick Group in New York City, and Molleda is a tenured professor and the Edwin L. Artzt Dean of the School of Journalism and Communication at the University of Oregon. 

Senior counsel is a nonvoting position with a one-year term.

“Errol and Juan-Carlos are consummate professionals with a wealth of strategic communications experience that will immeasurably benefit PRSA this year,” said Chair Michelle Egan, APR, Fellow PRSA. 

A former member of the PRSA Board of Directors, Cockfield previously served as senior vice president of communications for MSNBC. Throughout his 25-year career, Cockfield has gained extensive experience in media, politics and communications consulting. He led the New York crisis management team for Edelman, the world’s largest independent PR agency. 

Molleda has accumulated more than two decades of experience teaching and researching PR and communication management at the University of Florida (2000-2016), University of South Carolina (1997-2000) and Radford University (1995-1997).

Heading to Music City for ICON 2023

It’s officially time to mark your calendar for Oct.15-17 for ICON 2023 in Nashville, Tenn., which will be held at the Gaylord Opryland Resort & Convention Center.

ICON 2023 will share its special blend of networking and professional development opportunities for PR and communications professionals. Join other attendees to trade insights, explore new ideas and advance in your careers.

The super-saver registration rate ends on March 1. Please visit the PRSA website for registration details. 

In addition, the PRSA ICON Call for Presentations (CFP) is underway. The deadline for submission is March 3. You can find more information about the CFP process at this link.

Welcoming Walmart as a New Group Member

PRSA welcomes communicators from Walmart, who joined as a new group member this past December.

Walmart joins other group members from Boeing, FedEx, Coca-Cola, State Farm and the American Heart Association, among others.

Did you know that your organization could join PRSA as a group member? Group membership is a great way to demonstrate the value of professional development within your organization and create easy access to continuing education on topics of special interest to PR and communications professionals. (Five employees is the minimum number for group membership.)

For more information, please contact Ilene Glantz via email:

Looking Back at 2022

In late December, PRSA published its 2022 Year in Review, offering a definitive look back on a year that saw the organization commemorate its 75th anniversary and hold marquee events in person, such as ICON and the Anvil ceremony.

The review includes updates on all areas of PRSA, including diversity and inclusion, professional development and member support. 

“The year 2022 was one of momentum, forward progress, and continued innovation marked by growth in membership, program offerings and leadership opportunities,” PRSA CEO Linda Thomas Brooks said in her introductory letter. “The greatest highlight was the return to in-person gatherings and events, a hallmark of PRSA. Reinvigorating the personal connections and feeling the energy of our members across the country has been such an inspiration!”

You can read the 2022 Year in Review here

Return to Current Issue Writing & Storytelling | February 2023
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