PRSSA student members attending Chapter Development Sessions
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Chapter Development Sessions

Each year, the PRSSA International Conference begins with Chapter Development Sessions designed to help you lead your Chapter. During the breaks between sessions you also will have a chance to chat/network with your peers.

2021 Chapter Development Sessions

Waynesburg University - Host Your Own PR Week
Each year, Waynesburg University’s PRSSA hosts a weeklong series of events with sessions with professional speakers, service initiatives, professional development workshops and more, known as PR Week. Waynesburg University PRSSA was one of the original Chapters to propose and facilitate a “PR Week” back in 2010, and since has found that the hosted week of events has not only provided valuable opportunities for members but raised awareness of the Chapter’s presence on campus. Waynesburg University PRSSA hopes to inspire other Chapters to implement a traditional piece of programming such as PR Week in order to increase Chapter engagement, participate in impactful service initiatives and build Chapter connections with members on campus as well as professionals in the field across the globe.

Universidad de San Martín de Porres (USMP) - Organizing International Events During COVID-19
Over the course of the past year, Universidad de San Martín de Porres’s PRSSA hosted several multi-day international events in a fully virtual format. After navigating and mastering virtual event planning for the Chapter’s international events, USMP PRSSA wants to provide the best strategies, tools and planning tactics to help other Chapters succeed in hosting virtual events. With their methodology, USMP PRSSA believes that any virtual event can not only be done successfully but bring forth a positive image and encourage teamwork in the Chapter.

DePaul University - “Survey Says”: Make Your PResence Known!
DePaul University PRSSA is ready to put a public relations twist on the American game show “Family Feud.” After the Chapter managed to stay relevant and see consistent member growth within the last year, DePaul University PRSSA hopes to bring light on how Chapters can increase brand presence of PRSSA on your college campus through this classic and interactive game show format.


Specific times, speakers and sessions are subject to change.

5–5:15 p.m.Welcome Remarks
5:15–5:45 p.m.Waynesburg University
5:45–5:55 p.m.Networking
5:55–6:25 p.m.USMP
6:25–6:35 p.m.Networking
6:35–7:05 p.m.DePaul University
7:05–7:15 p.m.Closing  Remarks

If you have questions or need further information regarding this event, contact vice president of chapter development at 

Past Chapter Development Sessions

2019 Chapter Development Sessions

  • Waynesburg University, "Building Golden Relationships"
  • DePaul University, "Networking Is So Fetch!"
  • Stockton University, "Taking the Lead in Professional Development: Successful Networking
    in the Local Community"
  • LATAM (Universidad de San Martín de Porres/Universidad"
    Argentina de la Empresa), "How To Stay Connected Internationally"

2018 Chapter Development Sessions

  • University of Florida, "How To Revitalize Your Chapter"
  • Wayne State University, "Making Your Chapter “Warrior Strong”"
  • DePaul University, "PR Eye"
  • Drake University, "Fundraising on Campus"

2017 Chapter Development Sessions

  • Eastern Michigan University, “Seemingly Im(Possible): Chapter Growth on a Nontraditional Campus”
  • DePaul University, “Interns and the City: DePaul PRSSA Edition”
  • Universidad de San Martín de Porres, “Success in Digital Media: Improve Your Online Presence as a PRSSA Chapter”
  • Waynesburg University, “PR Week Defeated: How To Host a Revolutionary Event"

2016 Chapter Developments Sessions

2015 Chapter Development Sessions

2014 Chapter Development Sessions

  • Depaul University, “How I Met My Mentor”
  • The Richard Stockton College of New Jersey, “The Big Event: Planning 101”
  • Grand Valley State University, “Breaking Barriers”
  • Kent State University, “The Alumni Matchmaker: Best Practices to Alumni Relations”
  • Iowa State University, “Creating Your Network: Branching Out Beyond the Meeting”
  • Ohio University, “It’s More Than Just a Meeting: Powerful PRogramming and How To Plan It”
  • Drake University, “Growing PRSSA Membership Through Community Partnerships”
  • The University of Oklahoma, “How To Tie the Knot: Working Closely With Your Local PRSA Chapter”

2013 Chapter Development Sessions

2012 Chapter Development Sessions

2011 Chapter Development Sessions

  • University of Northern Iowa, “Programming Your Way To Be the Best Chapter in the Sea”
  • University of Wisconsin – Oshkosh, “How Your Small Chapter Can Dominate National Competitions”
  • University of Nebraska at Omaha, “Once Upon a Time - Tell Your PRSSA Story”
  • Kent State University, “Cash In On Communication: Reaching Your Fundraising Goal”
  • Grand Valley State University, “Seeing the World, One Agency Visit at a Time”
  • DePaul University, “DePaul PRSSA’s Favorite Things”
  • Elon University, “Dialogue Across the Divide”
  • University of Delaware, “Changing Perceptions: How To Rebrand Your Chapter”