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PRSA is the preeminent learning organization focused on professional development for public relations and communications professionals, offering a range of events, programs, and webinars designed to provide practical insights, enhance skills, and foster industry connections throughout the year.

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  •  Webinar
    AI Tools for the Modern Communicator: Technology, Ethics and Future Trends – Part 1

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Designed to equip working PR professionals with foundational AI knowledge, this series emphasizes how AI can enhance strategic decision-making, foster innovation, and ensure ethical practices in the rapidly advancing field of contemporary public relations.
    Categories: Emerging Trends, Ethics, Techniques & Tactics
  •  Webinar
    AI Tools for the Modern Communicator: Technology, Ethics and Future Trends – Part 2

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    The AI Tools for the Modern Communicator: Technology, Ethics and Future Trends video series is designed to provide an update to the original series and equip professionals with the latest developments in the fast-evolving AI landscape.
    Categories: Emerging Trends, Ethics, Techniques & Tactics
  •  Course/Workshop
    APR Virtual Study Course

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    This virtual study course is designed to prepare professionals for Accreditation in Public Relations (APR) process.
    Categories: Accreditation Preparation & Renewal
  •  Certificate Program
     Course/Workshop
    Executive Leadership Certificate Program

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    This certificate program will cover the key components needed to become a highly effective communications executive. Participants will learn how to lead with authenticity, emotional intelligence, inclusivity and strong ethics.
    Categories: Leadership & Management
  •  Webinar
     Free for PRSA and PRSSA Members
    Navigating Ethical PR in a Post-Truth World

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Equip yourself with the knowledge and tools needed to protect your clients, your organization and your own professional integrity in an increasingly complex and morally ambiguous world.
    Categories: Emerging Trends, Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    Overcoming Common but Difficult Ethical Challenges in PR and Comms

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Engage with industry leaders in this PRSA Learning Webinar created for Ethics Month.
    Categories: Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    PRSA Storytellers: Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    This webinar will share insight about how public relations professionals can effectively navigate digital communication ethics.
    Categories: Emerging Trends, Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    PRSA Storytellers: Essential Ethics Competencies in Public Relations: Common Deficiencies and Helpful Resources

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Join this webinar to discover the essential ethics skills needed in public relations today, asses your own mastery of these core ethics skills and learn about available ethics resources.
    Categories: Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    PRSA Storytellers: Ethical Communications in the Military: Eliminating the Say/Do Gap on the Battlefield and Beyond

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Join this webinar to learn how the principles of ethical integrity can form the foundation for organizational success, and discover how to have a harmonious relationship with the media, even when the press wants information that could compromise operational security.
    Categories: Crisis & Reputation, Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    PRSA Storytellers: Ethics Month: Lilly Ledbetter on Fair Pay

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Learn valuable insights about the legal and ethical responsibilities of pay equity and how to advocate for fair pay for yourself and as an ally to others.
    Categories: Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    PRSA Storytellers: Leadership Today: Issues of Ethics

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    As if we weren’t already thinking about and navigating more potential ethical issues these days than ever, along comes the new world order of COVID-19. And while being the ethical cornerstone of a company or organization is not any one person’s job, the very nature of our profession and Code of Ethics does challenge PR pros to fill a special role. We’ll talk about some of the most pressing challenges today and why it’s our job (and opportunity) to step up.
    Categories: Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    PRSA Storytellers: Leading With Ethics — A View From the Top

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Public relations professionals face daunting challenges as their publics focus more and more attention on not only the “words,” but also the deeper meaning of those words. Join for an in-depth look at the state of ethical communications today from the perspective of leading entrepreneur and philanthropist Craig Newmark.
    Categories: Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    PRSA Storytellers: Stay Humble and Keep Your Head Down

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Join this webinar to hear how a relentless commitment to ethics and transparency continues to make a difference in the lives and health of communities.
    Categories: Ethics
  •  Webinar
     Free for PRSA and PRSSA Members
    Shining a Light on Dark Tactics: Disinformation, Climate Litigation, and the PRSA Code of Ethics

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    This webinar will illustrate past and present examples of public communications from energy companies and apply the PRSA Code of Ethics to specific campaigns and communications. We’ll describe shifts in public perception around climate change and introduce the audience to legal complaints against fossil fuel companies by state and local governments.
    Categories: Communication Strategy, Ethics
  •  Webinar
    Straight Talk on PR Ethics: Skills, Shortfalls and Smart Counsel

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Join this webinar for an engaging and practical session designed to deepen your understanding and strengthen your ethical decision-making.
    Categories: Ethics, Special Interests
  •  Webinar
     Free for PRSA and PRSSA Members
    Taking a Stand for Ethics

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    In this webinar we can hear Paula’s personal journey as she discusses the importance in taking a stand for ethics and how to make a commitment to personal and professional growth that leads to ethical achievement. #EthicsMatter
    Categories: Ethics, Leadership & Management
  •  Webinar
     Free for PRSA and PRSSA Members
    The Impact of AI and ChatGPT on Communications

    Dec. 30, 2099 5:01 a.m. – 6:01 a.m.

    Join this webinar to learn about how AI and ChaptGPT have impacted the practice of public relations, including ethical and reputational ramifications.
    Categories: Emerging Trends, Techniques & Tactics