D&I Under Construction — Building and Expanding Your Chapter’s D&I Initiative

October 26, 2020 12:30 PM – 1:30 p.m.

Session Type: Tools & Techniques

Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies to PRSA Chapters. Recognizing this, PRSA’s Strategic Plan identifies growth as a goal for the membership of the society, specifically “through more aggressive recruitment of diverse members.” However, when it comes to implementing and integrating diversity and inclusion (D&I), PRSA Chapters are looking for ways to positively impact this goal.

This “Your Society at Work” session will provide Chapter leaders, Chapter liaisons, committee chairs and others with tools and tips to enhance diversity and inclusion initiatives. Learn how to positively impact the Society’s strategic initiative for inclusion of underrepresented practitioners by employing tried-and-true methods to attract, engage and fully and equitably include everyone in Chapter activities at all levels.

By the end of this session, participants will be able to: 
• Initiate a D&I program and how to build upon existing programs.
• Determine tools and action steps they can use to advance D&I at the Chapter level.
• Establish research-based, results-oriented best practices for D&I solutions as well as mini-case studies from tried-and-true Chapter-level success stories.
Shanita Akintonde
Shanita Akintonde

associate professor, Columbia College Chicago

Presenter

Felicia Blow
Felicia Blow, APR

associate vice president of development and campaign director, Hampton University

Presenter

Andrea Gils Monzón (photo)
Andrea Gils Monzón

marketing and communications manager, University of Kentucky International Center

Presenter