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PRSA is the preeminent learning organization for PR and communication professionals and offers a wide variety of events, programs and webinars throughout the year.



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  •  Webinar
    PRSA Storytellers: Stay Humble and Keep Your Head Down: A Conversation on Ethics Like None Other

    Sep. 21, 2021 3:00 p.m. – 4:00 p.m.

    Join this webinar to hear how a relentless commitment to ethics and transparency continues to make a difference in the lives and health of communities.
    Categories: Ethics
  •  Webinar
    Diverse Dialogues: Increasing Hispanic Representation in the PR Industry

    Sep. 29, 2021 5:30 p.m. – 6:30 p.m.

    In celebration of National Hispanic Heritage Month, key Hispanic leaders and stakeholders in the PR industry will come together to showcase initiatives and programs aimed at increasing Hispanic representation within the profession and how agencies, corporations & nonprofits can get involved.
    Categories: Diversity & Inclusion
  •  Webinar
    Brand Reputation & Crisis Management

    Oct. 5, 2021 3:00 p.m. – 4:00 p.m.

    Join us for this webinar as we explore how PR and communication professionals are crucial in helping organizations to build a "crisis ready" culture, leveraging both internal and external communication tools while preserving business continuity.
    Categories: Branding, Crisis & Reputation, Emerging Trends
  •  Webinar
    Trademarks, Copyrights and Publicity Rights: An Explanation of Intellectual Property and the Digital Space

    Oct. 7, 2021 3:00 p.m. – 4:00 p.m.

    Intellectual property law can appear mystifying to the very people it is intended to protect: you. The ability to identify intellectual property issues and navigate the balance between freedom of speech and those rights can be daunting and intimidating – particularly in the digital space. The goal of this webinar is to provide participants with an understanding of the basics Trademark, Copyright and Right of Publicity law (sometimes known as misappropriation of name and likeness).
    Categories: Social Media, Techniques & Tactics
  •  Webinar
    Using Our Voices to Lead Change 1: Equipping PR Pros for Civil Discourse

    Oct. 26, 2021 3:00 p.m. – 4:15 p.m.

    Join the first installation of this webinar series to understand the drivers leading to true civil discourse. Also, learn to ensure external communications – websites, social media, advertising, etc. – optimally reflect your brand’s position on important social matters.
    Categories: Branding, Crisis & Reputation, Social Media
  •  Webinar
    Diverse Dialogues: Building Better Partnerships Within Corporate Citizenship and Diversity, Equity & Inclusion

    Oct. 27, 2021 5:30 p.m. – 6:30 p.m.

    Join key corporate public affairs and communications leaders for an in-depth discussion on the correlation between corporate citizenship and DEI, as well as how adding DEI communications strategies can elevate organizations, year-round.
    Categories: Diversity & Inclusion
  •  Webinar
    Using Our Voices to Lead Change 2: Empowering Communicators and Consumers Through Corporate Civic Engagement

    Nov. 2, 2021 3:00 p.m. – 4:15 p.m.

    Join the second installment of this webinar series to learn how companies can use corporate civic engagement to give consumers confidence their dollars are supporting organizations that are good corporate citizens.
    Categories: Communication Strategy, Leadership & Management
  •  Webinar
    Using Our Voices to Lead Change 3: Understanding and Mitigating Unconscious Bias

    Nov. 9, 2021 3:00 p.m. – 4:15 p.m.

    What factors shape how you see the world? What factors shape how the world sees you? This interactive workshop will explore the neuroscientific processes that guide our automatic associations, the patterns of socialization that reinforce snap judgments, and strategies for recognizing and mitigating implicit assumptions.
    Categories: Communication Strategy, Diversity & Inclusion
  •  Webinar
    Reach More Readers By Thinking Like a Reader

    Nov. 11, 2021 3:00 p.m. – 4:00 p.m.

    In this persuasive-writing webinar, you’ll steal techniques from persuasive 20th-century Americans including Martin Luther King Jr., John Kennedy, Margaret Chase Smith, Ronald Reagan and Barack Obama. You’ll learn a four-step strategy for writing from the readers’ point of view.
    Categories: Writing
  •  Webinar
    Using Our Voices to Lead Change 4: A Communicator’s Strategic and Tactical Guide to Disinformation and Digital Protection

    Nov. 16, 2021 3:00 p.m. – 4:15 p.m.

    Join this final installment of the webinar series to learn the differences between disinformation, misinformation, and mal-information. Discover tactical steps to take communicators can use to fight disinformation.
    Categories: Communication Strategy, Ethics
  •  Webinar
    10 Things Your Boss Wishes You Knew About Technology and Innovation In PR

    Dec. 2, 2021 3:00 p.m. – 4:00 p.m.

    This webinar will explore some of the most recent trends in PR technology and innovation.
    Categories: Communication Strategy, Emerging Trends, Techniques & Tactics