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PRSA is the preeminent learning organization for PR and communication professionals and offers a wide variety of events, programs and webinars throughout the year.

 

 

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    Displaying results 21 - 28 of 28
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  •  On-Demand Webinar
    PRSA Storytellers: Taking the Guilt-Free Summer Vacation You Deserve

    Join a discussion on how to take guilt-free vacations that will help attendees come back with renewed energy to tackle their jobs.
    Categories: Techniques & Tactics
  •  On-Demand Webinar
    Response to Controversial External Issues

    Mayo Clinic, a worldwide destination medical center with more than 40,000 employees, is in some ways connected to many of the socially significant events that occur around the world, whether it be a tragedy such as the shootings in Orlando, the death of a pop icon like Prince or a movement like Black Lives Matter. How does Mayo Clinic evaluate and respond to these events in a way that’s timely and reflective of the organization’s culture, purpose and priorities?
    Categories: Communication Strategy, Crisis & Reputation, Social Media
  •  On-Demand Webinar
    The Burgeoning Latinx Influencer Market

    In this webinar, we will review various segments of the U.S. Latinx influencer market - from microbloggers to YouTube super stars and everything in between, as well as reference sample PR and Communications campaigns that have successfully connected with Latinx consumers through culture, language and technology.
    Categories: Diversity & Inclusion, Emerging Trends, Social Media
  •  On-Demand Webinar
    The Power of Storytelling in Leader Communication

    Join us for this webinar as we explore 5 specific ways to find and tap into real-world stories that resonate and stick with employee audiences while simultaneously building desired organizational cultures.
    Categories: Communication Strategy, Leadership & Management
  •  On-Demand Webinar
    The Upside of Downturn: Unlocking the Hidden Benefits of Crisis

    Generations of communications professionals have been taught to tackle the downside risks of crisis, but few understand how to reconfigure and harness ever-growing challenges for short- and long-term gain. Known for his disruptive and pace-setting public relations practices, Mike McDougall, APR, Fellow PRSA, will help webinar participants see the hidden organizational upside that crises unlock while employing tips to avoid individual and team burnout.
    Categories: Communication Strategy, Crisis & Reputation, Leadership & Management, Techniques & Tactics
  •  On-Demand Webinar
    The Value and the Values of Accreditation: Why an APR for Your Career

    Why get an APR? You’re smart, degreed, hard-working. You volunteer. You walk-your-talk. So why an additional credential? What’s the big a-ha? Join Elyse Hammett, APR, to dive into dialogue on exactly why it’s a game-changer, and then decide if you are a candidate for this deeply personal competition.
    Categories: Accreditation Preparation & Maintenance
  •  On-Demand Webinar
    Videos That Stop the Scroll!

    This webinar will look at some easy ways for content creators at all levels to step up their video game and maximize reach on social media and beyond in 2021 — everything from framing, lighting and adding text to which platforms to utilize and considerations on video length.
    Categories: Emerging Trends, Social Media, Techniques & Tactics
  •  On-Demand Webinar
    Writing for the News in 2021

    In this 60-minute webinar, Colleen Newvine, product manager for the AP Stylebook, will take you through the essential writing rules for PR professionals.
    Categories: Techniques & Tactics, Writing
    Displaying results 21 - 28 of 28
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