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PRSA is the preeminent learning organization for PR and communication professionals and offers a wide variety of events, programs and webinars throughout the year.

 

 

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    Displaying results 1 - 20 of 98
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  •  Webinar
    Current and Future Social Media Trends You Need to Know

    Nov. 12, 2024 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn about best practices across social media – including preferred content types, its influence over SEO and the rise of “private” social media.
    Categories: Social Media, Special Interests
  •  Webinar
    PRSA IPA Business-Building Webinar Series: Nov. 2024

    Nov. 13, 2024 2:00 p.m. – 3:00 p.m.

    This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it.
    Categories: Special Interests
  •  Webinar
    The Role of PR in Promoting Financial Literacy and Consumer Education

    Nov. 19, 2024 12:00 p.m. – 1:00 p.m.

    Join our upcoming webinar to explore the vital role of financial education initiatives in today’s dynamic financial PR landscape.
    Categories: Special Interests
  •  Webinar
    Holistic Mentoring: Fostering Success Through Psychological Safety and Generative Dialogue

    Nov. 19, 2024 5:00 p.m. – 6:00 p.m.

    Discover how holistic mentoring practices, grounded in psychological safety and generative dialogue, can significantly impact student and graduate success in internships and careers.
    Categories: Leadership & Management, Special Interests
  •  Webinar
    Predictive Analytics in a Polarized World: Using Communications Data To Know What’s Coming Next

    Nov. 21, 2024 3:00 p.m. – 4:00 p.m.

    Using real data from media coverage around this year’s election, this webinar will discuss how a combination of predictive technology and human assessment can help communicators respond to being brought into political discussions.
    Categories: Emerging Trends, Techniques & Tactics
  •  Webinar
    Advanced AI Strategies and Use Cases for Communications Pros

    Dec. 3, 2024 3:00 p.m. – 4:00 p.m.

    Join this webinar for an action-packed session that goes far beyond basic AI theory. Matusky will offer sophisticated, real-world insight into how AI can truly transform PR workflows, results and impact.
    Categories: Emerging Trends, Techniques & Tactics
  •  Webinar
    Total Solar Eclipse Generates NASA Excitement, Engagement, and Storytelling Opportunities

    Dec. 3, 2024 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn how NASA used the unique opportunity of the the total solar eclipse of 2024 to engage their publics through storytelling, partner activities and more.
    Categories: Techniques & Tactics
  •  Webinar
    Going Indie: Making the Leap from Employee to Independent Practitioner

    Dec. 11, 2024 2:00 p.m. – 3:00 p.m.

    This webinar will give you the information you need to determine whether “going indie” is right for you and if now is the time to make that leap.
    Categories: Special Interests
  •  Webinar
    Future Watch 2025: Key Trends Every PR Professional Should Have on Their Radar Screen in the Coming Year

    Jan. 23, 2025 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn about the potential signals of change, how to prepare for game-changing events, and the action you, as a PR professional, should consider taking today to help your organization become more resilient.
    Categories: Emerging Trends
  •  Webinar
    Five Ways To Improve Your Writing Process

    Jan. 30, 2025 3:00 p.m. – 4:00 p.m.

    Could you be writing better, easier and faster? Learn to save five hours a week — and get better results from your writing — in this webinar.
    Categories: Writing
  •  Webinar
    Permission To Play: Encouraging Creative Experiments in Communications

    Feb. 11, 2025 3:00 p.m. – 4:00 p.m.

    What happens when communications professionals feel confined by rigid expectations and a fear of failure? Innovation stalls, creativity shrinks and messaging becomes stagnant. When communicators don’t have the freedom to experiment, their ability to engage audiences with fresh ideas is stifled and opportunities to make meaningful impacts are lost. More importantly, the very essence of what makes communications a dynamic force in shaping a company’s image, brand and culture becomes diluted. Allow
    Categories: Leadership & Management, Techniques & Tactics
  •  Webinar
    Reputation Resilience: A Self-Assessment To Prepare for the Unpredictable

    Feb. 27, 2025 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn how to conduct a self-assessment of your organization’s ability to prepare for and navigate reputational challenges big and small.
    Categories: Crisis & Reputation
  •  Webinar
    How To Get Your Point Across Quicker: Mastering the Art of Proactive Communication

    Mar. 13, 2025 3:00 p.m. – 4:00 p.m.

    Join this webinar to learn about strategies for anticipating and addressing rebuttals through fact-based preparation, understanding audience psychology and delivering your message with clarity and conviction.
    Categories: Communication Strategy, Techniques & Tactics
  •  Webinar
    10 Things Your Boss Wishes You Knew About Technology and Innovation In PR

    On-Demand

    This webinar will explore some of the most recent trends in PR technology and innovation.
    Categories: Communication Strategy, Emerging Trends, Techniques & Tactics
  •  Webinar
    Act Like a Communicator, Think Like a CEO

    On-Demand

    Your communications team is a master of their domain. However, you need them to go beyond being great communicators — you need dynamic employees trained to look around corners, consider holistic enterprise goals and keep an eye on the bigger picture. In short, you need them to think like a CEO.
    Categories: Communication Strategy, Leadership & Management, Techniques & Tactics
  •  Webinar
    APR Panel Presentation: Secrets to Success

    On-Demand

    Join this webinar to see what a “great” APR panel presentation looks like as Juanita Traughber, MBA, APR, shares the presentation she made as part of her Accreditation process.
    Categories: Accreditation Preparation & Renewal
  •  Webinar
    APR+M Process and Overview: Everything You Need to Know

    On-Demand

    Join this PRSA Learning Webinar designed specifically for military public relations practitioners looking to earn accreditation in the industry!
    Categories: Accreditation Preparation & Renewal
  •  Webinar
    Are You as News Literate as You Can Be? Webinar Series

    On-Demand

    This series will provide you with key concepts that will enable you to be effective in assisting your clients, improve your own ability to be well-informed from reputable, standards-based sources and better recognize when we are being influenced or manipulated.
    Categories: Media Relations
  •  Webinar
    Boost Your News Writing Skills

    On-Demand

    Join this webinar to learn how to craft high-impact news releases that capture an editor’s attention quickly.
    Categories: Media Relations, Writing
  •  Webinar
    Brand Reputation and Crisis Management: Practical Tips to Face Unexpected Issues and Crisis

    On-Demand

    Join us for this webinar as we explore how PR and communication professionals are crucial in helping organizations to build a "crisis ready" culture, leveraging both internal and external communication tools while preserving business continuity.
    Categories: Branding, Crisis & Reputation, Emerging Trends
    Displaying results 1 - 20 of 98
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